{"id":6762,"date":"2024-09-10T14:58:32","date_gmt":"2024-09-10T11:58:32","guid":{"rendered":"https:\/\/marketinsiders.gr\/?p=6762"},"modified":"2024-09-10T15:06:10","modified_gmt":"2024-09-10T12:06:10","slug":"starbucks-ta-51-simeia-pou-thelei-na-allaksei-o-neos-ceo","status":"publish","type":"post","link":"https:\/\/marketinsiders.gr\/?p=6762","title":{"rendered":"Starbucks: \u03a4\u03b1 5+1 \u03c3\u03b7\u03bc\u03b5\u03af\u03b1 \u03c0\u03bf\u03c5 \u03b8\u03ad\u03bb\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03bb\u03bb\u03ac\u03be\u03b5\u03b9 \u03bf \u03bd\u03ad\u03bf\u03c2 CEO"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6762\" class=\"elementor elementor-6762\">\n\t\t\t\t<div class=\"elementor-element elementor-element-324c56e e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"324c56e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bfbd953 elementor-widget elementor-widget-heading\" data-id=\"bfbd953\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">\u039f \u039c\u03c0\u03c1\u03ac\u03b9\u03b1\u03bd \u039d\u03af\u03ba\u03bf\u03bb \u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b7\u03b3\u03b5\u03c3\u03af\u03b1 \u03c4\u03c9\u03bd Starbucks \u03c5\u03c0\u03cc \u03c4\u03b7 \u03c3\u03ba\u03b9\u03ac \u03c4\u03bf\u03c5 \u03a7\u03ac\u03bf\u03c5\u03b1\u03c1\u03bd\u03c4 \u03a3\u03bf\u03c5\u03bb\u03c4\u03c2, \u03c4\u03b7\u03bd \u03bf\u03c0\u03b9\u03c3\u03b8\u03bf\u03c7\u03ce\u03c1\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03ba\u03b9\u03bd\u03b5\u03b6\u03b9\u03ba\u03ae\u03c2 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b1\u03bc\u03c6\u03b9\u03c3\u03b2\u03ae\u03c4\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03bd\u03ad\u03c9\u03bd - \u0398\u03b1 \u03c4\u03b1 \u03ba\u03b1\u03c4\u03b1\u03c6\u03ad\u03c1\u03b5\u03b9;<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f0e84c elementor-widget elementor-widget-image\" data-id=\"3f0e84c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"693\" height=\"449\" src=\"https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/niccol-starbucks.jpg\" class=\"attachment-medium_large size-medium_large wp-image-6764\" alt=\"\" srcset=\"https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/niccol-starbucks.jpg 693w, https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/niccol-starbucks-300x194.jpg 300w\" sizes=\"(max-width: 693px) 100vw, 693px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3662cec e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"3662cec\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba37685 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"ba37685\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>\u0395\u03c0\u03b9\u03bc\u03ad\u03bb\u03b5\u03b9\u03b1: \u0391\u03bb\u03b5\u03be\u03ac\u03bd\u03b4\u03c1\u03b1 \u03a0\u03b1\u03c0\u03b1\u03b4\u03b7\u03bc\u03b7\u03c4\u03c1\u03af\u03bf\u03c5<\/strong><\/p><p>\u039c\u03b5 \u03c4\u03bf\u03bd \u039c\u03c0\u03c1\u03ac\u03b9\u03b1\u03bd \u039d\u03af\u03ba\u03bf\u03bb \u03bd\u03b1 \u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c0\u03bb\u03ad\u03bf\u03bd \u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03bf\u03bd\u03c4\u03bf\u03c2 \u03c3\u03c5\u03bc\u03b2\u03bf\u03cd\u03bb\u03bf\u03c5 \u03c4\u03b7\u03c2 Starbucks \u03c9\u03c2 \u03bc\u03b5\u03c4\u03b1\u03b3\u03c1\u03b1\u03c6\u03ae \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd Chipotle, \u03bf \u03b1\u03bc\u03b5\u03c1\u03b9\u03ba\u03b1\u03bd\u03b9\u03ba\u03cc\u03c2 \u03ba\u03bf\u03bb\u03bf\u03c3\u03c3\u03cc\u03c2 \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c6\u03ad \u03c6\u03b9\u03bb\u03bf\u03b4\u03bf\u03be\u03b5\u03af \u03bd\u03b1 \u03b4\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b1\u03bd\u03ac\u03c4\u03b1\u03c3\u03b7 \u03c4\u03c9\u03bd \u03ba\u03b5\u03c1\u03b4\u03ce\u03bd \u03ba\u03b1\u03b9 \u03c4\u03b7\u03c2 \u03bc\u03b5\u03c4\u03bf\u03c7\u03ae\u03c2 \u03c4\u03bf\u03c5.<\/p><p>\u0393\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c0\u03bf\u03bb\u03c5\u03c0\u03cc\u03b8\u03b7\u03c4\u03b7 \u03b5\u03c0\u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ac, \u03b7 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03b4\u03c1\u03b1\u03c3\u03c4\u03b7\u03c1\u03b9\u03cc\u03c4\u03b7\u03c4\u03ad\u03c2 \u03c4\u03b7\u03c2, \u03bd\u03b1 \u03b2\u03c1\u03b5\u03b9 \u03c4\u03b7\u03bd \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03bf\u03c5 \u03b5\u03bc\u03c0\u03bf\u03c1\u03b9\u03ba\u03bf\u03cd \u03c4\u03b7\u03c2 \u03c3\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c6\u03b1\u03c3\u03af\u03c3\u03b5\u03b9 \u03c4\u03b9 \u03b8\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03b4\u03c1\u03b1\u03c3\u03c4\u03b7\u03c1\u03b9\u03cc\u03c4\u03b7\u03c4\u03ad\u03c2 \u03c4\u03b7\u03c2 \u03c3\u03c4\u03b7\u03bd \u039a\u03af\u03bd\u03b1.<\/p><p>\u0397 Starbucks \u03b5\u03c0\u03ad\u03bb\u03b5\u03be\u03b5 \u03c4\u03bf\u03bd \u039d\u03af\u03ba\u03bf\u03bb \u03c4\u03bf\u03bd \u0391\u03cd\u03b3\u03bf\u03c5\u03c3\u03c4\u03bf \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b1\u03bd\u03b1\u03bb\u03ac\u03b2\u03b5\u03b9 \u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 \u03c4\u03bf\u03c5 \u039b\u03ac\u03be\u03bc\u03b1\u03bd \u039d\u03b1\u03c1\u03b1\u03c3\u03b9\u03bc\u03c7\u03ac\u03bd, \u03bf \u03bf\u03c0\u03bf\u03af\u03bf\u03c2 \u03ba\u03b1\u03c4\u03b5\u03af\u03c7\u03b5 \u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 \u03b1\u03c0\u03cc \u03c4\u03bf\u03bd \u039c\u03ac\u03c1\u03c4\u03b9\u03bf \u03c4\u03bf\u03c5 2023. \u03a9\u03c2 CEO \u03c3\u03c4\u03b7\u03bd Chipotle \u03b1\u03c0\u03cc \u03c4\u03bf 2018, \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03ba\u03b1\u03c4\u03ac\u03c6\u03b5\u03c1\u03b5 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b9\u03c3\u03c4\u03c1\u03ad\u03c8\u03b5\u03b9 \u03c4\u03bf \u03b1\u03c1\u03bd\u03b7\u03c4\u03b9\u03ba\u03cc \u03ba\u03bb\u03af\u03bc\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1 fast-casual \u03bc\u03b5\u03c4\u03ac \u03b1\u03c0\u03cc \u03bc\u03b9\u03b1 \u03c3\u03b5\u03b9\u03c1\u03ac \u03b5\u03c0\u03b9\u03b4\u03b7\u03bc\u03b9\u03ce\u03bd \u03c4\u03c1\u03bf\u03c6\u03b9\u03ba\u03ce\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03b9\u03ce\u03bd \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03b7\u03bd \u03b2\u03b3\u03ac\u03bb\u03b5\u03b9 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03c0\u03b1\u03bd\u03b4\u03b7\u03bc\u03af\u03b1 \u03c7\u03c9\u03c1\u03af\u03c2 \u03c4\u03c1\u03b1\u03b3\u03b9\u03ba\u03ad\u03c2 \u03b1\u03c0\u03ce\u03bb\u03b5\u03b9\u03b5\u03c2.<br \/>\u03b1\u03bd\u03ae\u03ba\u03b5\u03b9.<\/p><p>\u03a4\u03b7\u03bd \u03b7\u03bc\u03ad\u03c1\u03b1 \u03c0\u03bf\u03c5 \u03b7 Starbucks \u03b1\u03bd\u03b1\u03ba\u03bf\u03af\u03bd\u03c9\u03c3\u03b5 \u03c4\u03bf\u03bd \u03b4\u03b9\u03bf\u03c1\u03b9\u03c3\u03bc\u03cc \u03c4\u03bf\u03c5 \u039d\u03af\u03ba\u03bf\u03bb, \u03bf\u03b9 \u03bc\u03b5\u03c4\u03bf\u03c7\u03ad\u03c2 \u03c4\u03b7\u03c2 \u03c3\u03b7\u03bc\u03b5\u03af\u03c9\u03c3\u03b1\u03bd \u03ac\u03bd\u03bf\u03b4\u03bf \u03ac\u03bd\u03c9 \u03c4\u03bf\u03c5 24%, \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b7\u03bc\u03ad\u03c1\u03b1 \u03c0\u03bf\u03c5 \u03b5\u03af\u03c7\u03b5 \u03c0\u03bf\u03c4\u03ad \u03b7 \u03bc\u03b5\u03c4\u03bf\u03c7\u03ae. \u039f\u03b9 \u03b1\u03bd\u03b1\u03bb\u03c5\u03c4\u03ad\u03c2 \u03c4\u03b7\u03c2 Wall Street \u03b5\u03c0\u03b5\u03c5\u03c6\u03b7\u03bc\u03bf\u03cd\u03c3\u03b1\u03bd \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 \u03c4\u03b7\u03bd \u03b5\u03af\u03b4\u03b7\u03c3\u03b7, \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03b7\u03c1\u03af\u03b6\u03bf\u03bd\u03c4\u03ac\u03c2 \u03c4\u03bf\u03bd \u03c9\u03c2 \u00ab\u03bf\u03bd\u03b5\u03b9\u03c1\u03b9\u03ba\u03ae \u03c0\u03c1\u03cc\u03c3\u03bb\u03b7\u03c8\u03b7\u00bb \u03ba\u03b1\u03b9 \u00ab\u03ba\u03bf\u03c1\u03c5\u03c6\u03b1\u03af\u03bf \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03bf\u03bd\u03c4\u03b1 \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03bf \u03b5\u03c3\u03c4\u03b9\u03b1\u03c4\u03bf\u03c1\u03af\u03c9\u03bd\u00bb.<\/p><p>\u00ab\u039f \u039c\u03c0\u03c1\u03ac\u03b9\u03b1\u03bd \u03ba\u03b1\u03c4\u03b1\u03bd\u03bf\u03b5\u03af \u03c3\u03b5 \u03b2\u03ac\u03b8\u03bf\u03c2 \u03c4\u03b9\u03c2 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c2, \u03c4\u03b9\u03c2 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1 \u03ba\u03b1\u03b9 \u03ad\u03c7\u03b5\u03b9 \u03b4\u03b9\u03b1\u03c1\u03ba\u03ae \u03b4\u03ad\u03c3\u03bc\u03b5\u03c5\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c5\u03c0\u03bf\u03c3\u03c4\u03ae\u03c1\u03b9\u03be\u03b7 \u03c4\u03c9\u03bd \u03bf\u03bc\u03ac\u03b4\u03c9\u03bd \u03bb\u03b9\u03b1\u03bd\u03b9\u03ba\u03ae\u03c2 \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7\u03c2 \u03c0\u03bf\u03c5 \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03b5\u03c4\u03bf\u03cd\u03bd \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c3\u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1. \u0391\u03bd\u03c5\u03c0\u03bf\u03bc\u03bf\u03bd\u03bf\u03cd\u03bc\u03b5 \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03c6\u03c1\u03ad\u03c3\u03ba\u03b5\u03c2 \u03b9\u03b4\u03ad\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03c6\u03ad\u03c1\u03b5\u03b9 \u03bf \u039c\u03c0\u03c1\u03ac\u03b9\u03b1\u03bd \u03c3\u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03ae \u03bc\u03b1\u03c2\u00bb, \u03b1\u03bd\u03ad\u03c6\u03b5\u03c1\u03b5 \u03c4\u03cc\u03c4\u03b5 \u03b5\u03ba\u03c0\u03c1\u03cc\u03c3\u03c9\u03c0\u03bf\u03c2 \u03c4\u03b7\u03c2 Starbucks \u03c3\u03c4\u03bf CNBC.<\/p><p>\u038c\u03c0\u03c9\u03c2 \u03c4\u03bf\u03bd\u03af\u03b6\u03b5\u03b9 \u03c4\u03bf CNBC, \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03c0\u03c1\u03bf\u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf \u03c7\u03ce\u03c1\u03bf \u03c4\u03bf\u03c5 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03ba\u03b1\u03b9 \u03be\u03b5\u03ba\u03af\u03bd\u03b7\u03c3\u03b5 \u03c4\u03b7\u03bd \u03ba\u03b1\u03c1\u03b9\u03ad\u03c1\u03b1 \u03c4\u03bf\u03c5 \u03c3\u03c4\u03b7\u03bd Procter &amp; Gamble. \u03a3\u03c4\u03b7 \u03c3\u03c5\u03bd\u03ad\u03c7\u03b5\u03b9\u03b1 \u03bc\u03b5\u03c4\u03b1\u03ba\u03b9\u03bd\u03ae\u03b8\u03b7\u03ba\u03b5 \u03c3\u03c4\u03b7 Yum Brands \u03c3\u03b5 \u03b4\u03b9\u03ac\u03c6\u03bf\u03c1\u03b5\u03c2 \u03b8\u03ad\u03c3\u03b5\u03b9\u03c2 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba, \u03c0\u03c1\u03bf\u03c4\u03bf\u03cd \u03b1\u03bd\u03ad\u03b2\u03b5\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b7\u03b3\u03b5\u03c3\u03af\u03b1 \u03c4\u03b7\u03c2 Taco Bell. \u0391\u03c5\u03c4\u03ae \u03b7 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03c3\u03c4\u03bf \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03ae\u03c4\u03b1\u03bd \u03c7\u03c1\u03ae\u03c3\u03b9\u03bc\u03b7 \u03cc\u03c4\u03b1\u03bd \u03b5\u03bd\u03c4\u03ac\u03c7\u03b8\u03b7\u03ba\u03b5 \u03c3\u03c4\u03b7\u03bd Chipotle \u03ba\u03b1\u03b9 \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc\u03c4\u03b1\u03c4\u03b1 \u03b8\u03b1 \u03b1\u03c0\u03bf\u03b4\u03b5\u03b9\u03c7\u03b8\u03b5\u03af \u03c0\u03bf\u03bb\u03cd\u03c4\u03b9\u03bc\u03b7 \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7 Starbucks.<\/p><p>\u038c\u03bc\u03c9\u03c2, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c4\u03b7 Starbucks, \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03ad\u03c7\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b9\u03bc\u03b5\u03c4\u03c9\u03c0\u03af\u03c3\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03ba\u03b1\u03b9 \u03c0\u03b9\u03bf \u03c0\u03bf\u03bb\u03cd\u03c0\u03bb\u03bf\u03ba\u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd Chipotle. \u039f\u03b9 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b7\u03c2 \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1\u03c2 burrito \u03ad\u03c6\u03c4\u03b1\u03c3\u03b1\u03bd \u03c4\u03b1 9,9 \u03b4\u03b9\u03c3\u03b5\u03ba\u03b1\u03c4\u03bf\u03bc\u03bc\u03cd\u03c1\u03b9\u03b1 \u03b4\u03bf\u03bb\u03ac\u03c1\u03b9\u03b1 \u03c0\u03ad\u03c1\u03c5\u03c3\u03b9 \u2013 \u03b7 Starbucks \u03b5\u03af\u03c7\u03b5 \u03ad\u03c3\u03bf\u03b4\u03b1 36 \u03b4\u03b9\u03c3\u03b5\u03ba\u03b1\u03c4\u03bf\u03bc\u03bc\u03c5\u03c1\u03af\u03c9\u03bd \u03b4\u03bf\u03bb\u03b1\u03c1\u03af\u03c9\u03bd \u03c4\u03bf \u03bf\u03b9\u03ba\u03bf\u03bd\u03bf\u03bc\u03b9\u03ba\u03cc \u03ad\u03c4\u03bf\u03c2 2023. \u039a\u03b1\u03b9 \u03b5\u03bd\u03ce \u03b7 \u03c3\u03c5\u03bd\u03c4\u03c1\u03b9\u03c0\u03c4\u03b9\u03ba\u03ae \u03c0\u03bb\u03b5\u03b9\u03bf\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03c9\u03bd \u03b5\u03c3\u03c4\u03b9\u03b1\u03c4\u03bf\u03c1\u03af\u03c9\u03bd \u03c4\u03b7\u03c2 Chipotle \u03b2\u03c1\u03af\u03c3\u03ba\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b9\u03c2 \u0397\u03a0\u0391, \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b1 \u03bc\u03b9\u03c3\u03ac \u03ba\u03b1\u03c6\u03ad \u03c4\u03b7\u03c2 Starbucks \u03b2\u03c1\u03af\u03c3\u03ba\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b5\u03ba\u03c4\u03cc\u03c2 \u03c4\u03b7\u03c2 \u0392\u03cc\u03c1\u03b5\u03b9\u03b1\u03c2 \u0391\u03bc\u03b5\u03c1\u03b9\u03ba\u03ae\u03c2.<\/p><p>\u0397 \u03b2\u03b5\u03bb\u03c4\u03af\u03c9\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1\u03c2 \u03c4\u03b7\u03c2 Starbucks \u03b4\u03b5\u03bd \u03b8\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03cd\u03ba\u03bf\u03bb\u03b7. \u039f \u03bd\u03ad\u03bf\u03c2 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03c9\u03bd \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03cc\u03c2 \u03c4\u03b7\u03c2 \u03b1\u03bd\u03b1\u03bc\u03ad\u03bd\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 \u03bc\u03bf\u03b9\u03c1\u03b1\u03c3\u03c4\u03b5\u03af \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03bb\u03b5\u03c0\u03c4\u03bf\u03bc\u03ad\u03c1\u03b5\u03b9\u03b5\u03c2 \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ac \u03bc\u03b5 \u03c4\u03b1 \u03c3\u03c7\u03ad\u03b4\u03b9\u03ac \u03c4\u03bf\u03c5 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1 \u03ba\u03b1\u03c4\u03ac \u03c4\u03b7\u03bd \u03ba\u03bb\u03ae\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03ba\u03ad\u03c1\u03b4\u03b7 \u03c4\u03bf\u03c5 \u03c4\u03ad\u03c4\u03b1\u03c1\u03c4\u03bf\u03c5 \u03c4\u03c1\u03b9\u03bc\u03ae\u03bd\u03bf\u03c5 \u03c4\u03b7\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2, \u03b7 \u03bf\u03c0\u03bf\u03af\u03b1 \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc\u03c4\u03b1\u03c4\u03b1 \u03b8\u03b1 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03b8\u03b5\u03af \u03c3\u03c4\u03b1 \u03c4\u03ad\u03bb\u03b7 \u039f\u03ba\u03c4\u03c9\u03b2\u03c1\u03af\u03bf\u03c5. \u03a4\u03b9 \u03b8\u03ad\u03bb\u03b5\u03b9 \u03bd\u03b1 \u03b4\u03b9\u03bf\u03c1\u03b8\u03ce\u03c3\u03b5\u03b9 \u03bf \u039d\u03af\u03ba\u03bf\u03bb;<\/p><p><strong>\u0397 \u03b5\u03c0\u03b9\u03c1\u03c1\u03bf\u03ae \u03c4\u03bf\u03c5 \u03a3\u03bf\u03c5\u03bb\u03c4\u03c2 \u03ad\u03c7\u03b5\u03b9 \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03b7\u03b8\u03b5\u03af \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03c0\u03c1\u03bf\u03b2\u03bb\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b4\u03b9\u03b1\u03b4\u03bf\u03c7\u03ae\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2, \u03c0\u03b1\u03c1\u03cc\u03bc\u03bf\u03b9\u03b1 \u03bc\u03b5 \u03b5\u03ba\u03b5\u03af\u03bd\u03b1 \u03c4\u03b7\u03c2 Disney. \u039a\u03b1\u03b9 \u03c0\u03b1\u03c1\u03ac \u03c4\u03b7 \u03c3\u03c5\u03bd\u03c4\u03b1\u03be\u03b9\u03bf\u03b4\u03cc\u03c4\u03b7\u03c3\u03ae \u03c4\u03bf\u03c5, \u03bf\u03b9 \u03b5\u03c0\u03b5\u03bd\u03b4\u03c5\u03c4\u03ad\u03c2 \u03c0\u03b1\u03c1\u03b1\u03bc\u03ad\u03bd\u03bf\u03c5\u03bd \u03b1\u03bd\u03ae\u03c3\u03c5\u03c7\u03bf\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03b5\u03c0\u03af\u03c0\u03b5\u03b4\u03bf \u03b5\u03bc\u03c0\u03bb\u03bf\u03ba\u03ae\u03c2 \u03c4\u03bf\u03c5 \u03c3\u03c4\u03b7\u03bd \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1, \u03b1\u03c3\u03ba\u03ce\u03bd\u03c4\u03b1\u03c2 \u03c0\u03b9\u03ad\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c4\u03b7 \u03bc\u03b5\u03c4\u03bf\u03c7\u03ae.<\/strong><\/p><p><strong>Starbucks: \u0391\u03bd\u03b1\u03b6\u03b7\u03c4\u03ce\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b7 \u03c7\u03b1\u03bc\u03ad\u03bd\u03b7 \u03b1\u03be\u03af\u03b1<\/strong><br \/>\u0391\u03c1\u03c7\u03b9\u03ba\u03ac, \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b2\u03c1\u03b5\u03b9 \u03c4\u03c1\u03cc\u03c0\u03bf \u03bd\u03b1 \u03bc\u03b5\u03b9\u03ce\u03c3\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03c4\u03b9\u03bc\u03ad\u03c2 \u03ae \u03bd\u03b1 \u03c0\u03b5\u03af\u03c3\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03c0\u03c9\u03c2 \u03ad\u03bd\u03b1 latte \u03b1\u03be\u03af\u03b6\u03b5\u03b9 6 \u03b4\u03bf\u03bb\u03ac\u03c1\u03b9\u03b1. \u038c\u03c0\u03c9\u03c2 \u03bf\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b5\u03c2 \u03b5\u03c3\u03c4\u03b9\u03b1\u03c4\u03bf\u03c1\u03af\u03c9\u03bd, \u03ad\u03c4\u03c3\u03b9 \u03ba\u03b1\u03b9 \u03b7 Starbucks \u03ad\u03c7\u03b5\u03b9 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03c4\u03b9\u03bc\u03ad\u03c2 \u03c4\u03b7\u03c2 \u03c4\u03b1 \u03c4\u03b5\u03bb\u03b5\u03c5\u03c4\u03b1\u03af\u03b1 \u03c7\u03c1\u03cc\u03bd\u03b9\u03b1 \u03c9\u03c2 \u03b1\u03c0\u03ac\u03bd\u03c4\u03b7\u03c3\u03b7 \u03c3\u03c4\u03bf\u03bd \u03c0\u03bb\u03b7\u03b8\u03c9\u03c1\u03b9\u03c3\u03bc\u03cc. \u039a\u03b9 \u03b5\u03bd\u03ce \u03c0\u03ad\u03c1\u03c5\u03c3\u03b9, \u03c6\u03ac\u03bd\u03b7\u03ba\u03b5 \u03cc\u03c4\u03b9 \u03bf \u03b3\u03af\u03b3\u03b1\u03bd\u03c4\u03b1\u03c2 \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c6\u03ad \u03ba\u03b1\u03c4\u03ac\u03c6\u03b5\u03c1\u03b5 \u03bd\u03b1 \u03c4\u03b7 \u03b3\u03bb\u03b9\u03c4\u03ce\u03c3\u03b5\u03b9, \u03c4\u03b1 \u03b4\u03cd\u03bf \u03c4\u03b5\u03bb\u03b5\u03c5\u03c4\u03b1\u03af\u03b1 \u03c4\u03c1\u03af\u03bc\u03b7\u03bd\u03b1 \u03ad\u03b4\u03b5\u03b9\u03be\u03b1\u03bd \u03cc\u03c4\u03b9 \u03bf\u03b9 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c4\u03b7\u03c2 Starbucks \u03bf\u03c0\u03b9\u03c3\u03b8\u03bf\u03c7\u03c9\u03c1\u03bf\u03cd\u03bd. \u03a4\u03b1 \u03c3\u03c4\u03b5\u03bb\u03ad\u03c7\u03b7 \u03b5\u03af\u03c0\u03b1\u03bd \u03cc\u03c4\u03b9 \u03c7\u03ac\u03bd\u03bf\u03c5\u03bd \u03c0\u03b5\u03c1\u03b9\u03c3\u03c4\u03b1\u03c3\u03b9\u03b1\u03ba\u03bf\u03cd\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2, \u03bf\u03b9 \u03bf\u03c0\u03bf\u03af\u03bf\u03b9 \u03b1\u03bd\u03b1\u03b6\u03b7\u03c4\u03bf\u03cd\u03bd \u03c4\u03b7\u03bd \u03b1\u03be\u03af\u03b1. \u0391\u03c5\u03c4\u03bf\u03af \u03bf\u03b9 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03ba\u03cc\u03c8\u03bf\u03c5\u03bd \u03c4\u03bf\u03bd \u03ba\u03b1\u03c6\u03ad \u03c4\u03b7\u03c2 Starbucks \u03b1\u03c0\u03cc \u03c4\u03bf\u03bd \u03c0\u03c1\u03bf\u03cb\u03c0\u03bf\u03bb\u03bf\u03b3\u03b9\u03c3\u03bc\u03cc \u03c4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03bf\u03bd \u03b1\u03bd\u03c4\u03b9\u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03c3\u03bf\u03c5\u03bc\u03b5 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03c6\u03b8\u03b7\u03bd\u03cc\u03c4\u03b5\u03c1\u03bf Dunkin\u2019 \u03ae McDonald\u2019s.<\/p><p>\u03a4\u03bf \u03ba\u03b1\u03bb\u03bf\u03ba\u03b1\u03af\u03c1\u03b9 \u03c0\u03c1\u03bf\u03c3\u03c0\u03ac\u03b8\u03b7\u03c3\u03b5 \u03bd\u03b1 \u03c6\u03ad\u03c1\u03b5\u03b9 \u03c0\u03af\u03c3\u03c9 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\u03b7 Starbucks \u03ad\u03c7\u03b5\u03b9 \u03c0\u03b9\u03c3\u03c4\u03ce\u03c3\u03b5\u03b9 \u03c3\u03c4\u03bf\u03c5\u03c2 \u03bd\u03b5\u03cc\u03c4\u03b5\u03c1\u03bf\u03c5\u03c2 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03c4\u03b7\u03bd \u03ad\u03ba\u03c1\u03b7\u03be\u03b7 \u03c4\u03bf\u03c5 \u03ba\u03c1\u03cd\u03bf\u03c5 \u03ba\u03b1\u03c6\u03ad \u03c0\u03bf\u03c5 \u03b1\u03cd\u03be\u03b7\u03c3\u03b5 \u03c4\u03b1 \u03ad\u03c3\u03bf\u03b4\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03ba\u03ad\u03c1\u03b4\u03b7 \u03c4\u03b7\u03c2. \u03a4\u03b1\u03c5\u03c4\u03cc\u03c7\u03c1\u03bf\u03bd\u03b1, \u03cc\u03bc\u03c9\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03af\u03b4\u03b9\u03b1 \u03b3\u03b5\u03bd\u03b9\u03ac -\u03b7 Gen Z- \u03c0\u03bf\u03c5 \u03ad\u03c7\u03b5\u03b9 \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 \u03bf\u03b4\u03b7\u03b3\u03ae\u03c3\u03b5\u03b9 \u03c3\u03b5 \u03b1\u03bd\u03c4\u03b9\u03b4\u03c1\u03ac\u03c3\u03b5\u03b9\u03c2 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\u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03c5\u03c0\u03bf\u03c3\u03c4\u03ae\u03c1\u03b9\u03be\u03b7 \u03c6\u03b9\u03bb\u03b5\u03bb\u03b5\u03cd\u03b8\u03b5\u03c1\u03c9\u03bd \u03c3\u03ba\u03bf\u03c0\u03ce\u03bd \u03cc\u03c0\u03c9\u03c2 \u03bf \u03b3\u03ac\u03bc\u03bf\u03c2 \u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u03b1\u03c4\u03cc\u03bc\u03c9\u03bd \u03c4\u03bf\u03c5 \u03b9\u03b4\u03af\u03bf\u03c5 \u03c6\u03cd\u03bb\u03bf\u03c5. \u03a9\u03c3\u03c4\u03cc\u03c3\u03bf, \u03b1\u03c5\u03c4\u03ae \u03b7 \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03ac\u03c1\u03c7\u03b9\u03c3\u03b5 \u03bd\u03b1 \u03b1\u03bb\u03bb\u03ac\u03b6\u03b5\u03b9 \u03ba\u03b1\u03b8\u03ce\u03c2 \u03b7 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c0\u03ac\u03b8\u03b7\u03c3\u03b5 \u03bd\u03b1 \u03c0\u03b5\u03c1\u03b9\u03bf\u03c1\u03af\u03c3\u03b5\u03b9 \u03c4\u03bf \u03ba\u03af\u03bd\u03b7\u03bc\u03b1 \u03c3\u03c5\u03bd\u03b4\u03b9\u03ba\u03b1\u03bb\u03b9\u03c3\u03bc\u03bf\u03cd \u03c0\u03bf\u03c5 \u03ad\u03c0\u03bb\u03b7\u03be\u03b5 \u03c4\u03b1 \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03ac \u03c4\u03b7\u03c2, \u03b1\u03c1\u03c7\u03ae\u03c2 \u03b3\u03b5\u03bd\u03bf\u03bc\u03ad\u03bd\u03b7\u03c2 \u03b1\u03c0\u03cc \u03c4\u03bf 2021.<\/p><p>\u038c\u03c0\u03c9\u03c2 \u03b8\u03c5\u03bc\u03af\u03b6\u03b5\u03b9 \u03c4\u03bf CNBC \u03bf\u03b9 baristas \u03c0\u03bf\u03c5 \u03c0\u03c1\u03c9\u03c4\u03bf\u03c3\u03c4\u03ac\u03c4\u03b7\u03c3\u03b1\u03bd \u03c3\u03c4\u03b7 \u03c3\u03c5\u03bd\u03b4\u03b9\u03ba\u03b1\u03bb\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03bf\u03c1\u03b3\u03ac\u03bd\u03c9\u03c3\u03b7 \u03ae\u03c4\u03b1\u03bd \u03bd\u03b5\u03cc\u03c4\u03b5\u03c1\u03bf\u03b9 \u03ba\u03b1\u03b9 \u03bc\u03b9\u03bb\u03bf\u03cd\u03c3\u03b1\u03bd \u03ad\u03bd\u03c4\u03bf\u03bd\u03b1 \u03ba\u03b1\u03b9 \u03b1\u03bd\u03bf\u03b9\u03c7\u03c4\u03ac \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03b1\u03c0\u03cc\u03c8\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c4\u03b1 \u03bc\u03ad\u03c3\u03b1 \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03ae\u03c2 \u03b4\u03b9\u03ba\u03c4\u03cd\u03c9\u03c3\u03b7\u03c2. \u039f \u03c3\u03c5\u03bd\u03b4\u03b9\u03ba\u03b1\u03bb\u03b9\u03c3\u03c4\u03b9\u03ba\u03cc\u03c2 \u03b1\u03b3\u03ce\u03bd\u03b1\u03c2 \u03bf\u03b4\u03ae\u03b3\u03b7\u03c3\u03b5 \u03ba\u03b1\u03b9 \u03c3\u03b5 \u03ac\u03bb\u03bb\u03b5\u03c2 \u03b1\u03bd\u03c4\u03b9\u03c0\u03b1\u03c1\u03b1\u03b8\u03ad\u03c3\u03b5\u03b9\u03c2, \u03cc\u03c0\u03c9\u03c2 \u03b4\u03b9\u03b1\u03c6\u03c9\u03bd\u03af\u03b5\u03c2 \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ac \u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b4\u03b9\u03b5\u03c5\u03b8\u03c5\u03bd\u03c4\u03ad\u03c2 \u03c4\u03c9\u03bd \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03b7\u03bc\u03ac\u03c4\u03c9\u03bd \u03c0\u03bf\u03c5 \u03b1\u03c6\u03b1\u03b9\u03c1\u03bf\u03cd\u03c3\u03b1\u03bd \u03c4\u03b9\u03c2 \u03b4\u03b9\u03b1\u03ba\u03bf\u03c3\u03bc\u03ae\u03c3\u03b5\u03b9\u03c2 Pride \u03ae \u03c3\u03cd\u03b3\u03c7\u03c5\u03c3\u03b7 \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ac \u03bc\u03b5 \u03c4\u03b7 \u03c3\u03c4\u03ac\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2 \u03c3\u03c4\u03b7\u03bd \u03b5\u03c0\u03af\u03b8\u03b5\u03c3\u03b7 \u03c4\u03bf\u03c5 \u0399\u03c3\u03c1\u03b1\u03ae\u03bb \u03c3\u03c4\u03b7 \u0393\u03ac\u03b6\u03b1, \u03b7 \u03bf\u03c0\u03bf\u03af\u03b1 \u03bf\u03b4\u03ae\u03b3\u03b7\u03c3\u03b5 \u03c3\u03b5 \u03bc\u03c0\u03bf\u03ca\u03ba\u03bf\u03c4\u03ac\u03b6.<\/p><p>\u039d\u03c9\u03c1\u03af\u03c4\u03b5\u03c1\u03b1 \u03c6\u03ad\u03c4\u03bf\u03c2, \u03b7 Starbucks Workers United \u03ba\u03b1\u03b9 \u03b7 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03ac\u03c1\u03c7\u03b9\u03c3\u03b1\u03bd \u03bd\u03b1 \u03c3\u03c5\u03b6\u03b7\u03c4\u03bf\u03cd\u03bd \u03be\u03b1\u03bd\u03ac \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03c3\u03cd\u03bc\u03b2\u03b1\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b5\u03c1\u03b3\u03b1\u03b6\u03bf\u03bc\u03ad\u03bd\u03c9\u03bd. \u038c\u03bc\u03c9\u03c2 \u03c0\u03bf\u03bb\u03bb\u03bf\u03af \u03bd\u03b5\u03cc\u03c4\u03b5\u03c1\u03bf\u03b9 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03ad\u03c7\u03bf\u03c5\u03bd \u03c0\u03bb\u03ad\u03bf\u03bd \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03ae \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1, \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ce\u03bd\u03c4\u03b1\u03c2 \u03bc\u03b9\u03b1 \u03ba\u03c1\u03af\u03c3\u03b7 \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03bc\u03ac\u03c1\u03ba\u03b1, \u03c4\u03b7\u03bd \u03bf\u03c0\u03bf\u03af\u03b1 \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03ba\u03b1\u03b9 \u03b7 \u03bf\u03bc\u03ac\u03b4\u03b1 \u03c4\u03bf\u03c5 \u03b1\u03bd\u03b7\u03c3\u03c5\u03c7\u03bf\u03cd\u03bd.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17d75eb elementor-widget elementor-widget-image\" data-id=\"17d75eb\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"511\" src=\"https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbucks-2-2048x1363-1-768x511.jpg\" class=\"attachment-medium_large size-medium_large wp-image-6765\" alt=\"\" srcset=\"https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbucks-2-2048x1363-1-768x511.jpg 768w, https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbucks-2-2048x1363-1-300x200.jpg 300w, https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbucks-2-2048x1363-1-1024x682.jpg 1024w, https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbucks-2-2048x1363-1-1536x1022.jpg 1536w, https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbucks-2-2048x1363-1.jpg 2048w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-067934c e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"067934c\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ab97eca elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"ab97eca\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>\u039f\u03b9 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ad\u03c2 \u03ba\u03b9\u03bd\u03b7\u03c4\u03ce\u03bd<\/strong><br \/>\u039f\u03b9 \u03c0\u03b1\u03c1\u03b1\u03b3\u03b3\u03b5\u03bb\u03af\u03b5\u03c2 \u03bc\u03ad\u03c3\u03c9 \u03ba\u03b9\u03bd\u03b7\u03c4\u03ce\u03bd \u03c4\u03b7\u03bb\u03b5\u03c6\u03ce\u03bd\u03c9\u03bd \u03b1\u03bd\u03c4\u03b9\u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b5\u03cd\u03bf\u03c5\u03bd \u03c0\u03b5\u03c1\u03af\u03c0\u03bf\u03c5 \u03c4\u03bf \u03ad\u03bd\u03b1 \u03c4\u03c1\u03af\u03c4\u03bf \u03c4\u03c9\u03bd \u03c0\u03b1\u03c1\u03b1\u03b3\u03b3\u03b5\u03bb\u03b9\u03ce\u03bd \u03c4\u03b7\u03c2 Starbucks \u03c3\u03c4\u03b9\u03c2 \u0397\u03a0\u0391. \u03a3\u03b5 \u03c0\u03bf\u03bb\u03bb\u03ad\u03c2 \u03c4\u03bf\u03c0\u03bf\u03b8\u03b5\u03c3\u03af\u03b5\u03c2 \u03c4\u03b7\u03c2, \u03cc\u03bc\u03c9\u03c2, \u03c6\u03b1\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03ad\u03c7\u03bf\u03c5\u03bd \u03b5\u03c0\u03b9\u03ba\u03c1\u03b1\u03c4\u03bf\u03cd\u03bd \u03c4\u03c9\u03bd \u03c6\u03c5\u03c3\u03b9\u03ba\u03ce\u03bd \u03c3\u03b7\u03bc\u03b5\u03af\u03c9\u03bd.<\/p><p>\u0397 Chipotle \u03b5\u03bd\u03c4\u03cc\u03c0\u03b9\u03c3\u03b5 \u03bd\u03c9\u03c1\u03af\u03c2 \u03c4\u03b7\u03bd \u03ac\u03bd\u03bf\u03b4\u03bf \u03c4\u03c9\u03bd \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ce\u03bd \u03c0\u03b1\u03c1\u03b1\u03b3\u03b3\u03b5\u03bb\u03b9\u03ce\u03bd, \u03b5\u03c0\u03b5\u03bd\u03b4\u03cd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c3\u03b5 \u03b4\u03b5\u03c5\u03c4\u03b5\u03c1\u03b5\u03cd\u03bf\u03c5\u03c3\u03b5\u03c2 \u03b3\u03c1\u03b1\u03bc\u03bc\u03ad\u03c2 \u03c0\u03b1\u03c1\u03b1\u03b3\u03c9\u03b3\u03ae\u03c2 \u03bc\u03cc\u03bd\u03bf \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 online \u03c0\u03b1\u03c1\u03b1\u03b3\u03b3\u03b5\u03bb\u03af\u03b5\u03c2 \u2013 \u03b7 Starbucks \u03cc\u03bc\u03c9\u03c2 \u03b4\u03b5\u03bd \u03ad\u03c7\u03b5\u03b9 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03af\u03b4\u03b9\u03b5\u03c2 \u03b5\u03c0\u03b5\u03bd\u03b4\u03cd\u03c3\u03b5\u03b9\u03c2, \u03bc\u03b5 \u03b1\u03c0\u03bf\u03c4\u03ad\u03bb\u03b5\u03c3\u03bc\u03b1 \u03bd\u03b1 \u03c5\u03c0\u03ac\u03c1\u03c7\u03bf\u03c5\u03bd \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03ac \u03c0\u03c1\u03bf\u03b2\u03bb\u03ae\u03bc\u03b1\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03c7\u03b5\u03b9\u03c1\u03cc\u03c4\u03b5\u03c1\u03b7 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2. \u039e\u03b5\u03ba\u03af\u03bd\u03b7\u03c3\u03b5 \u03c4\u03b7\u03bd \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7 \u03bd\u03ad\u03bf\u03c5 \u03b5\u03be\u03bf\u03c0\u03bb\u03b9\u03c3\u03bc\u03bf\u03cd \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03b1\u03c5\u03c4\u03bf\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03b9 \u03bf\u03c1\u03b9\u03c3\u03bc\u03ad\u03bd\u03b5\u03c2 \u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b5\u03c2 \u03c0\u03b1\u03c1\u03b1\u03c3\u03ba\u03b5\u03c5\u03ae\u03c2 \u03c0\u03bf\u03c4\u03ce\u03bd, \u03b1\u03bb\u03bb\u03ac \u03b7 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 \u03ae\u03c4\u03b1\u03bd \u03b1\u03c1\u03b3\u03ae.<\/p><p>\u0395\u03ba \u03c0\u03c1\u03ce\u03c4\u03b7\u03c2 \u03cc\u03c8\u03b5\u03c9\u03c2, \u03bf\u03b9 \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ad\u03c2 \u03c0\u03b1\u03c1\u03b1\u03b3\u03b3\u03b5\u03bb\u03af\u03b5\u03c2 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03bf\u03c5\u03bd \u03c3\u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03ad\u03bd\u03b1\u03bd \u03c0\u03b9\u03bf \u03b2\u03bf\u03bb\u03b9\u03ba\u03cc \u03c4\u03c1\u03cc\u03c0\u03bf \u03bd\u03b1 \u03b1\u03b3\u03bf\u03c1\u03ac\u03b6\u03bf\u03c5\u03bd \u03c4\u03bf\u03bd \u03ba\u03b1\u03c6\u03ad \u03c4\u03bf\u03c5\u03c2. \u0391\u03bb\u03bb\u03ac \u03bf\u03b9 baristas \u03ad\u03c7\u03bf\u03c5\u03bd \u03c0\u03b1\u03c1\u03b1\u03c0\u03bf\u03bd\u03b5\u03b8\u03b5\u03af \u03cc\u03c4\u03b9 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c0\u03c1\u03bf\u03ba\u03b1\u03bb\u03ad\u03c3\u03bf\u03c5\u03bd \u03c7\u03ac\u03bf\u03c2 \u03b1\u03bd \u03c0\u03ad\u03c3\u03bf\u03c5\u03bd \u03cc\u03bb\u03b5\u03c2 \u03bc\u03b1\u03b6\u03af, \u03b9\u03b4\u03b9\u03b1\u03af\u03c4\u03b5\u03c1\u03b1 \u03ba\u03b1\u03c4\u03ac \u03c4\u03b7 \u03b4\u03b9\u03ac\u03c1\u03ba\u03b5\u03b9\u03b1 \u03c0\u03c1\u03bf\u03c9\u03b8\u03b7\u03c4\u03b9\u03ba\u03ce\u03bd \u03b5\u03bd\u03b5\u03c1\u03b3\u03b5\u03b9\u03ce\u03bd.<\/p><p>\u038a\u03c3\u03c9\u03c2 \u03c4\u03bf \u03c0\u03b9\u03bf \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc, \u03b7 \u03c3\u03c4\u03c1\u03bf\u03c6\u03ae \u03c3\u03c4\u03b7\u03bd \u03c0\u03b1\u03c1\u03b1\u03b3\u03b3\u03b5\u03bb\u03af\u03b1 \u03bc\u03ad\u03c3\u03c9 \u03ba\u03b9\u03bd\u03b7\u03c4\u03bf\u03cd \u03ad\u03c7\u03b5\u03b9 \u03c5\u03c0\u03bf\u03bd\u03bf\u03bc\u03b5\u03cd\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03c4\u03c9\u03bd Starbucks \u03c3\u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03c9\u03c2 \u03b1\u03c5\u03c4\u03cc \u03c0\u03bf\u03c5 \u03bf \u03bc\u03b1\u03ba\u03c1\u03bf\u03c7\u03c1\u03cc\u03bd\u03b9\u03bf\u03c2 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03c9\u03bd \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03bf\u03c2 \u03a7\u03ac\u03bf\u03c5\u03b1\u03c1\u03bd\u03c4 \u03a3\u03bf\u03c5\u03bb\u03c4\u03c2 \u03b5\u03af\u03c7\u03b5 \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03b7\u03c1\u03af\u03c3\u03b5\u03b9 \u03c9\u03c2 \u00ab\u03c4\u03c1\u03af\u03c4\u03bf \u03bc\u03ad\u03c1\u03bf\u03c2\u00bb \u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u03c3\u03c0\u03b9\u03c4\u03b9\u03bf\u03cd \u03ba\u03b1\u03b9 \u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2, \u03c0\u03c1\u03bf\u03c3\u03b8\u03ad\u03c4\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c3\u03c4\u03b7\u03bd \u03ba\u03c1\u03af\u03c3\u03b7 \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2 \u03c4\u03b7\u03c2 \u03bc\u03ac\u03c1\u03ba\u03b1\u03c2.<\/p><p><strong>\u03a5\u03c0\u03bf\u03c4\u03bf\u03bd\u03b9\u03ba\u03ae \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1<\/strong><br \/>\u03a4\u03bf pumpkin spice latte, \u03ad\u03bd\u03b1 \u03b4\u03b9\u03b1\u03c7\u03c1\u03bf\u03bd\u03b9\u03ba\u03cc best seller, \u03b5\u03c0\u03ad\u03c3\u03c4\u03c1\u03b5\u03c8\u03b5 \u03c4\u03bf\u03bd \u0391\u03cd\u03b3\u03bf\u03c5\u03c3\u03c4\u03bf \u03ba\u03b1\u03b9 \u03c6\u03ad\u03c1\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03ae\u03b4\u03b7 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03ba\u03af\u03bd\u03b7\u03c3\u03b7 \u03c3\u03c4\u03b1 Starbucks. \u0391\u03bb\u03bb\u03ac \u03bf\u03b9 \u03c0\u03b9\u03bf \u03c0\u03c1\u03cc\u03c3\u03c6\u03b1\u03c4\u03b5\u03c2 \u03c0\u03c1\u03bf\u03c3\u03b8\u03ae\u03ba\u03b5\u03c2 \u03c3\u03c4\u03bf \u03bc\u03b5\u03bd\u03bf\u03cd \u03b4\u03b5\u03bd \u03ad\u03c7\u03bf\u03c5\u03bd \u03c0\u03c1\u03bf\u03ba\u03b1\u03bb\u03ad\u03c3\u03b5\u03b9 \u03c4\u03bf\u03bd \u03af\u03b4\u03b9\u03bf \u03b5\u03bd\u03b8\u03bf\u03c5\u03c3\u03b9\u03b1\u03c3\u03bc\u03cc.<\/p><p>\u03a4\u03bf \u03b5\u03b3\u03c7\u03b5\u03af\u03c1\u03b7\u03bc\u03ac \u03c4\u03b7\u03c2 \u03c3\u03c4\u03b1 \u03b5\u03bd\u03b5\u03c1\u03b3\u03b5\u03b9\u03b1\u03ba\u03ac \u03c0\u03bf\u03c4\u03ac \u03bc\u03b5 \u03bc\u03b9\u03b1 \u03c0\u03b1\u03b3\u03c9\u03bc\u03ad\u03bd\u03b7 \u03c3\u03b5\u03b9\u03c1\u03ac \u03b1\u03c0\u03ad\u03c4\u03c5\u03c7\u03b5, \u03af\u03c3\u03c9\u03c2 \u03b5\u03c0\u03b5\u03b9\u03b4\u03ae \u03c4\u03b1 \u03c0\u03bf\u03c4\u03ac \u03ae\u03c4\u03b1\u03bd \u03b4\u03b9\u03b1\u03b8\u03ad\u03c3\u03b9\u03bc\u03b1 \u03bc\u03cc\u03bd\u03bf \u03c3\u03c4\u03bf \u03bc\u03b5\u03b3\u03ac\u03bb\u03bf \u03bc\u03ad\u03b3\u03b5\u03b8\u03bf\u03c2 \u00abventi\u00bb \u03c4\u03b7\u03c2 Starbucks. \u039c\u03b9\u03b1 \u03c0\u03b9\u03ba\u03ac\u03bd\u03c4\u03b9\u03ba\u03b7 \u03b5\u03ba\u03b4\u03bf\u03c7\u03ae \u03c4\u03c9\u03bd \u03b4\u03b7\u03bc\u03bf\u03c6\u03b9\u03bb\u03ce\u03bd Refreshers \u03c3\u03c5\u03b3\u03ba\u03ad\u03bd\u03c4\u03c1\u03c9\u03c3\u03b5 \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 \u03b1\u03c1\u03bd\u03b7\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b1\u03bd\u03c4\u03b9\u03b4\u03c1\u03ac\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c4\u03bf \u03b4\u03b9\u03b1\u03b4\u03af\u03ba\u03c4\u03c5\u03bf, \u03b5\u03bd\u03ce \u03bf\u03b9 \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ad\u03c2 \u03c4\u03bf\u03c5 \u039d\u03b1\u03c1\u03b1\u03c3\u03b9\u03bc\u03c7\u03ac\u03bd \u03b4\u03b5\u03bd \u03ae\u03c4\u03b1\u03bd \u03b1\u03c1\u03ba\u03b5\u03c4\u03ac \u03b4\u03b7\u03bc\u03bf\u03c6\u03b9\u03bb\u03ae\u03c2 \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b9\u03c3\u03c4\u03c1\u03ad\u03c8\u03b5\u03b9 \u03c4\u03b7 \u03bc\u03b5\u03af\u03c9\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03ba\u03af\u03bd\u03b7\u03c3\u03b7\u03c2 \u03c3\u03c4\u03b9\u03c2 \u0397\u03a0\u0391 \u03ba\u03b1\u03c4\u03ac \u03c4\u03bf \u03c4\u03c1\u03af\u03c4\u03bf \u03bf\u03b9\u03ba\u03bf\u03bd\u03bf\u03bc\u03b9\u03ba\u03cc \u03c4\u03c1\u03af\u03bc\u03b7\u03bd\u03bf.<\/p><p>\u03a3\u03c4\u03b1 Starbucks, \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b2\u03c1\u03b5\u03b9 \u03c0\u03bf\u03b9\u03b1 \u03bd\u03ad\u03b1 \u03c4\u03c1\u03cc\u03c6\u03b9\u03bc\u03b1 \u03ba\u03b1\u03b9 \u03c0\u03bf\u03c4\u03ac \u03b8\u03b1 \u03b5\u03bd\u03b8\u03bf\u03c5\u03c3\u03b9\u03ac\u03c3\u03bf\u03c5\u03bd \u03be\u03b1\u03bd\u03ac \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0bda628 elementor-widget elementor-widget-image\" data-id=\"0bda628\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbucks-2048x1365-1-768x512.jpg\" class=\"attachment-medium_large size-medium_large wp-image-6766\" alt=\"\" srcset=\"https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbucks-2048x1365-1-768x512.jpg 768w, https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbucks-2048x1365-1-300x200.jpg 300w, https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbucks-2048x1365-1-1024x683.jpg 1024w, https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbucks-2048x1365-1-1536x1024.jpg 1536w, https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbucks-2048x1365-1.jpg 2048w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a326043 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"a326043\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e2e98a2 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"e2e98a2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>\u03a4\u03bf \u03c0\u03c1\u03cc\u03b2\u03bb\u03b7\u03bc\u03b1 \u03c4\u03b7\u03c2 \u039a\u03af\u03bd\u03b1\u03c2<\/strong><br \/>\u0397 \u039a\u03af\u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03b4\u03b5\u03cd\u03c4\u03b5\u03c1\u03b7 \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b1\u03b3\u03bf\u03c1\u03ac \u03c4\u03b7\u03c2 Starbucks, \u03b1\u03bb\u03bb\u03ac \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b5\u03be\u03b5\u03bb\u03b9\u03c7\u03b8\u03b5\u03af \u03c3\u03c4\u03bf\u03bd \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03bf \u03c0\u03bf\u03bd\u03bf\u03ba\u03ad\u03c6\u03b1\u03bb\u03bf \u03c4\u03b7\u03c2 \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1\u03c2 \u03ba\u03b1\u03c6\u03ad \u03b1\u03c5\u03c4\u03ae \u03c4\u03b7 \u03c3\u03c4\u03b9\u03b3\u03bc\u03ae, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03bf\u03b9 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c4\u03c9\u03bd \u03af\u03b4\u03b9\u03c9\u03bd \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03b7\u03bc\u03ac\u03c4\u03c9\u03bd \u03c4\u03b7\u03c2 \u03c3\u03c4\u03b7\u03bd \u039a\u03af\u03bd\u03b1 \u03bc\u03b5\u03b9\u03ce\u03b8\u03b7\u03ba\u03b1\u03bd \u03ba\u03b1\u03c4\u03ac 14% \u03c4\u03bf \u03c4\u03b5\u03bb\u03b5\u03c5\u03c4\u03b1\u03af\u03bf \u03c4\u03c1\u03af\u03bc\u03b7\u03bd\u03bf.<\/p><p>\u03a4\u03b7\u03bd \u03b1\u03c1\u03b3\u03ae \u03b1\u03bd\u03ac\u03ba\u03b1\u03bc\u03c8\u03b7 \u03c4\u03b7\u03c2 \u03c7\u03ce\u03c1\u03b1\u03c2 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03c0\u03b1\u03bd\u03b4\u03b7\u03bc\u03af\u03b1 \u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b5 \u03ad\u03bd\u03b1 \u03c5\u03c0\u03bf\u03c4\u03bf\u03bd\u03b9\u03ba\u03cc \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03b9\u03ba\u03cc \u03c0\u03b5\u03c1\u03b9\u03b2\u03ac\u03bb\u03bb\u03bf\u03bd \u03ba\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03b1\u03cd\u03be\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c4\u03bf\u03c0\u03b9\u03ba\u03ce\u03bd \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03ce\u03bd, \u03bf\u03b9 \u03bf\u03c0\u03bf\u03af\u03bf\u03b9 \u03c3\u03c5\u03c7\u03bd\u03ac \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b9\u03bf \u03bf\u03b9\u03ba\u03bf\u03bd\u03bf\u03bc\u03b9\u03ba\u03bf\u03af \u03b1\u03c0\u03cc \u03c4\u03b7 Starbucks \u03c3\u03c4\u03b9\u03c2 \u03c4\u03b9\u03bc\u03ad\u03c2. \u0393\u03b9\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b4\u03b5\u03b9\u03b3\u03bc\u03b1, \u03b7 \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03af\u03c3\u03c4\u03c1\u03b9\u03b1 Luckin Coffee, \u03c0\u03bf\u03c5 \u03b1\u03bd\u03ad\u03ba\u03b1\u03bc\u03c8\u03b5 \u03c0\u03bb\u03ae\u03c1\u03c9\u03c2 \u03b1\u03c0\u03cc \u03ad\u03bd\u03b1 \u03bb\u03bf\u03b3\u03b9\u03c3\u03c4\u03b9\u03ba\u03cc \u03c3\u03ba\u03ac\u03bd\u03b4\u03b1\u03bb\u03bf, \u03ad\u03c7\u03b5\u03b9 \u03be\u03b5\u03c0\u03b5\u03c1\u03ac\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03bc\u03b5 \u03ad\u03b4\u03c1\u03b1 \u03c4\u03bf \u03a3\u03b9\u03ac\u03c4\u03bb \u03c9\u03c2 \u03b7 \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1 \u03ba\u03b1\u03c6\u03ad \u03bc\u03b5 \u03c4\u03bf \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03bf \u03b1\u03c0\u03bf\u03c4\u03cd\u03c0\u03c9\u03bc\u03b1 \u03c3\u03c4\u03b7\u03bd \u039a\u03af\u03bd\u03b1.<\/p><p>\u03a3\u03c4\u03b1 \u03c4\u03ad\u03bb\u03b7 \u0399\u03bf\u03c5\u03bb\u03af\u03bf\u03c5, \u03b1\u03bd\u03c4\u03b9\u03bc\u03b5\u03c4\u03c9\u03c0\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c0\u03b9\u03ad\u03c3\u03b5\u03b9\u03c2 \u03b1\u03c0\u03cc \u03b1\u03ba\u03c4\u03b9\u03b2\u03b9\u03c3\u03c4\u03ad\u03c2 \u03b5\u03c0\u03b5\u03bd\u03b4\u03c5\u03c4\u03ad\u03c2 \u03cc\u03c0\u03c9\u03c2 \u03b7 Elliott Management, \u03bf \u03c4\u03cc\u03c4\u03b5 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03c9\u03bd \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03bf\u03c2 \u039d\u03b1\u03c1\u03b1\u03c3\u03b9\u03bc\u03c7\u03ac\u03bd \u03b4\u03ae\u03bb\u03c9\u03c3\u03b5 \u03cc\u03c4\u03b9 \u03b7 Starbucks \u03b4\u03b9\u03b5\u03c1\u03b5\u03c5\u03bd\u03bf\u03cd\u03c3\u03b5 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ad\u03c2 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b5\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u039a\u03af\u03bd\u03b1. \u0391\u03c5\u03c4\u03cc \u03c4\u03bf \u03b2\u03ae\u03bc\u03b1 \u03b8\u03b1 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03c3\u03b5 \u03bd\u03b1 \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03c4\u03b7 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1 \u03bc\u03b5 \u03bc\u03b9\u03b1 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03af\u03b1\u03c2 \u2013 \u03ae \u03c4\u03b7 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 \u03bc\u03b9\u03b1\u03c2 \u03ba\u03bf\u03b9\u03bd\u03bf\u03c0\u03c1\u03b1\u03be\u03af\u03b1\u03c2 \u03bc\u03b5 \u03ad\u03bd\u03b1\u03bd \u03c4\u03bf\u03c0\u03b9\u03ba\u03cc \u03b5\u03c4\u03b1\u03af\u03c1\u03bf \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03c3\u03b5 \u03bd\u03b1 \u03c7\u03b5\u03b9\u03c1\u03b9\u03c3\u03c4\u03b5\u03af \u03c4\u03b9\u03c2 \u03ba\u03b1\u03b8\u03b7\u03bc\u03b5\u03c1\u03b9\u03bd\u03ad\u03c2 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b5\u03c2.<\/p><p>\u03a4\u03ce\u03c1\u03b1, \u03bc\u03b5 \u03c4\u03bf\u03bd \u039d\u03b1\u03c1\u03b1\u03c3\u03b9\u03bc\u03c7\u03ac\u03bd \u03b5\u03ba\u03c4\u03cc\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03ba\u03c4\u03b9\u03b2\u03b9\u03c3\u03c4\u03ad\u03c2 \u03b5\u03b9\u03c1\u03b7\u03bd\u03b9\u03ba\u03bf\u03cd\u03c2, \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c6\u03b1\u03c3\u03af\u03c3\u03b5\u03b9 \u03c0\u03ce\u03c2 \u03b8\u03b1 \u03b1\u03bd\u03c4\u03b9\u03bc\u03b5\u03c4\u03c9\u03c0\u03af\u03c3\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03b4\u03c1\u03b1\u03c3\u03c4\u03b7\u03c1\u03b9\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2 \u03c3\u03c4\u03b7\u03bd \u039a\u03af\u03bd\u03b1. \u039c\u03c0\u03bf\u03c1\u03b5\u03af \u03b7 \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03c3\u03c4\u03c1\u03ad\u03c8\u03b5\u03b9 \u03c3\u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03b7\u03b3\u03bf\u03cd\u03bc\u03b5\u03bd\u03b7 \u03b4\u03cc\u03be\u03b1 \u03c4\u03b7\u03c2 \u03c3\u03c4\u03b7\u03bd \u03b1\u03b3\u03bf\u03c1\u03ac \u03ae \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03b1\u03b9\u03c1\u03cc\u03c2 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03ad\u03bd\u03b1 \u03b2\u03ae\u03bc\u03b1 \u03c0\u03af\u03c3\u03c9 \u03bc\u03b5\u03c4\u03ac \u03b1\u03c0\u03cc 25 \u03c7\u03c1\u03cc\u03bd\u03b9\u03b1;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4741c57 elementor-widget elementor-widget-image\" data-id=\"4741c57\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbacks-2048x1366-1-768x512.jpg\" class=\"attachment-medium_large size-medium_large wp-image-6768\" alt=\"\" srcset=\"https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbacks-2048x1366-1-768x512.jpg 768w, https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbacks-2048x1366-1-300x200.jpg 300w, https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbacks-2048x1366-1-1024x683.jpg 1024w, https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbacks-2048x1366-1-1536x1025.jpg 1536w, https:\/\/marketinsiders.gr\/wp-content\/uploads\/2024\/09\/starbacks-2048x1366-1.jpg 2048w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c158bb9 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"c158bb9\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6b874bd elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"6b874bd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6 style=\"text-align: center;\"><em>\u039f \u03a7\u03ac\u03bf\u03c5\u03b1\u03c1\u03bd\u03c4 \u03a3\u03bf\u03c5\u03bb\u03c4\u03c2<\/em><\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bcedd98 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"bcedd98\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>\u039f \u03c0\u03b1\u03bd\u03c4\u03b1\u03c7\u03bf\u03cd \u03c0\u03b1\u03c1\u03ce\u03bd \u03a7\u03ac\u03bf\u03c5\u03b1\u03c1\u03bd\u03c4 \u03a3\u03bf\u03c5\u03bb\u03c4\u03c2<\/strong><br \/>\u0393\u03b9\u03b1 \u03c0\u03b5\u03c1\u03af\u03c0\u03bf\u03c5 \u03ad\u03bd\u03b1 \u03c4\u03ad\u03c4\u03b1\u03c1\u03c4\u03bf \u03c4\u03bf\u03c5 \u03b1\u03b9\u03ce\u03bd\u03b1, \u03bf \u03a3\u03bf\u03c5\u03bb\u03c4\u03c2 \u03ae\u03c4\u03b1\u03bd \u03b5\u03c0\u03b9\u03ba\u03b5\u03c6\u03b1\u03bb\u03ae\u03c2 \u03c4\u03b7\u03c2 Starbucks, \u03c4\u03b7\u03bd \u03bf\u03c0\u03bf\u03af\u03b1 \u03bc\u03b5\u03c4\u03ad\u03c4\u03c1\u03b5\u03c8\u03b5 \u03b1\u03c0\u03cc \u03ad\u03bd\u03b1 cafe \u03c4\u03bf\u03c5 \u03a3\u03b9\u03ac\u03c4\u03bb \u03c3\u03b5 \u03c0\u03b1\u03b3\u03ba\u03cc\u03c3\u03bc\u03b9\u03bf \u03ba\u03bf\u03bb\u03bf\u03c3\u03c3\u03cc \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c6\u03ad. \u039c\u03b5\u03c4\u03ac \u03c4\u03b7\u03bd \u03c4\u03b5\u03bb\u03b5\u03c5\u03c4\u03b1\u03af\u03b1 \u03c4\u03bf\u03c5 \u03b8\u03b7\u03c4\u03b5\u03af\u03b1 \u03c9\u03c2 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c1\u03b9\u03bd\u03cc\u03c2 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03c9\u03bd \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03bf\u03c2 \u03b1\u03c0\u03cc \u03c4\u03bf 2022 \u03ad\u03c9\u03c2 \u03c4\u03bf 2023, \u03bf\u03c1\u03ba\u03af\u03c3\u03c4\u03b7\u03ba\u03b5 \u03bd\u03b1 \u03bc\u03b7\u03bd \u03b5\u03c0\u03b9\u03c3\u03c4\u03c1\u03ad\u03c8\u03b5\u03b9 \u03c0\u03bf\u03c4\u03ad \u03c9\u03c2 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03c9\u03bd \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03bf\u03c2 \u03ba\u03b1\u03b9 \u03c0\u03b1\u03c1\u03b1\u03b9\u03c4\u03ae\u03b8\u03b7\u03ba\u03b5 \u03b1\u03c0\u03cc \u03ba\u03ac\u03b8\u03b5 \u03b5\u03c0\u03af\u03c3\u03b7\u03bc\u03bf \u03c1\u03cc\u03bb\u03bf \u03c3\u03c4\u03b7\u03bd \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1.<\/p><p>\u03a0\u03b1\u03c1\u03cc\u03bb\u03b1 \u03b1\u03c5\u03c4\u03ac, \u03b7 \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1 \u03ba\u03b1\u03c6\u03ad \u03b1\u03b3\u03c9\u03bd\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03b5\u03b4\u03ce \u03ba\u03b1\u03b9 \u03ba\u03b1\u03b9\u03c1\u03cc \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b9\u03bd\u03ac\u03be\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03c1\u03c1\u03bf\u03ae \u03c4\u03bf\u03c5, \u03b1\u03ba\u03cc\u03bc\u03b7 \u03ba\u03b1\u03b9 \u03b1\u03bd \u03bf \u03a3\u03bf\u03c5\u03bb\u03c4\u03c2 \u03b4\u03b5\u03bd \u03b2\u03c1\u03af\u03c3\u03ba\u03b5\u03c4\u03b1\u03b9 \u03b5\u03c0\u03af\u03c3\u03b7\u03bc\u03b1 \u03c3\u03c4\u03b7\u03bd \u03b7\u03b3\u03b5\u03c3\u03af\u03b1 \u03c4\u03b7\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2.<\/p><p>\u0388\u03c7\u03b5\u03b9 \u03bc\u03b9\u03bb\u03ae\u03c3\u03b5\u03b9 \u03ad\u03bd\u03c4\u03bf\u03bd\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03c0\u03c1\u03bf\u03c3\u03c0\u03ac\u03b8\u03b5\u03b9\u03b5\u03c2 \u03c4\u03b7\u03c2 \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1\u03c2, \u03b5\u03ba\u03b8\u03ad\u03c4\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b9\u03c2 \u03b1\u03c0\u03cc\u03c8\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5 \u03c0\u03c1\u03ce\u03c4\u03b1 \u03c3\u03b5 \u03bc\u03b9\u03b1 \u03b4\u03b7\u03bc\u03cc\u03c3\u03b9\u03b1 \u03b1\u03bd\u03ac\u03c1\u03c4\u03b7\u03c3\u03b7 \u03c3\u03c4\u03bf LinkedIn \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7 \u03c3\u03c5\u03bd\u03ad\u03c7\u03b5\u03b9\u03b1 \u03c3\u03b5 \u03ad\u03bd\u03b1 \u03c4\u03c1\u03af\u03c9\u03c1\u03bf \u03b5\u03c0\u03b5\u03b9\u03c3\u03cc\u03b4\u03b9\u03bf \u03c4\u03bf\u03c5 podcast \u00abAcquired\u00bb. \u039a\u03b1\u03c4\u03ad\u03c7\u03b5\u03b9 \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 \u03bc\u03b5\u03c1\u03af\u03b4\u03b9\u03bf 2% \u03c3\u03c4\u03b7 Starbucks.<\/p><p>\u03a3\u03c4\u03bf \u03c0\u03b1\u03c1\u03b5\u03bb\u03b8\u03cc\u03bd, \u03b7 \u03b5\u03c0\u03b9\u03c1\u03c1\u03bf\u03ae \u03c4\u03bf\u03c5 \u03a3\u03bf\u03c5\u03bb\u03c4\u03c2 \u03ad\u03c7\u03b5\u03b9 \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03b7\u03b8\u03b5\u03af \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03c0\u03c1\u03bf\u03b2\u03bb\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b4\u03b9\u03b1\u03b4\u03bf\u03c7\u03ae\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2, \u03c0\u03b1\u03c1\u03cc\u03bc\u03bf\u03b9\u03b1 \u03bc\u03b5 \u03b5\u03ba\u03b5\u03af\u03bd\u03b1 \u03c4\u03b7\u03c2 Disney. \u039a\u03b1\u03b9 \u03c0\u03b1\u03c1\u03ac \u03c4\u03b7 \u03c3\u03c5\u03bd\u03c4\u03b1\u03be\u03b9\u03bf\u03b4\u03cc\u03c4\u03b7\u03c3\u03ae \u03c4\u03bf\u03c5, \u03bf\u03b9 \u03b5\u03c0\u03b5\u03bd\u03b4\u03c5\u03c4\u03ad\u03c2 \u03c0\u03b1\u03c1\u03b1\u03bc\u03ad\u03bd\u03bf\u03c5\u03bd \u03b1\u03bd\u03ae\u03c3\u03c5\u03c7\u03bf\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03b5\u03c0\u03af\u03c0\u03b5\u03b4\u03bf \u03b5\u03bc\u03c0\u03bb\u03bf\u03ba\u03ae\u03c2 \u03c4\u03bf\u03c5 \u03c3\u03c4\u03b7\u03bd \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1, \u03b1\u03c3\u03ba\u03ce\u03bd\u03c4\u03b1\u03c2 \u03c0\u03b9\u03ad\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c4\u03b7 \u03bc\u03b5\u03c4\u03bf\u03c7\u03ae.<\/p><p>\u039f \u039d\u03af\u03ba\u03bf\u03bb \u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b7 Starbucks \u03c9\u03c2 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03c9\u03bd \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03bf\u03c2 \u03ba\u03b1\u03b9 \u03c0\u03c1\u03cc\u03b5\u03b4\u03c1\u03bf\u03c2, \u03ba\u03b1\u03b9 \u03bc\u03b5 \u03b5\u03be\u03b1\u03b5\u03c4\u03ae \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03c3\u03c4\u03b7\u03bd \u03b7\u03b3\u03b5\u03c3\u03af\u03b1 \u03bc\u03b9\u03b1\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2 \u03b5\u03c3\u03c4\u03b9\u03b1\u03c4\u03bf\u03c1\u03af\u03c9\u03bd \u03bc\u03b5\u03c4\u03ac \u03c4\u03b7\u03bd \u03b1\u03c0\u03bf\u03c7\u03ce\u03c1\u03b7\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03b9\u03b4\u03c1\u03c5\u03c4\u03ae \u03c4\u03b7\u03c2. \u039c\u03cc\u03bd\u03bf \u03bf \u03c7\u03c1\u03cc\u03bd\u03bf\u03c2 \u03b8\u03b1 \u03b4\u03b5\u03af\u03be\u03b5\u03b9 \u03b1\u03bd \u03b1\u03c5\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c1\u03ba\u03b5\u03c4\u03cc \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03be\u03b5\u03c0\u03b5\u03c1\u03ac\u03c3\u03b5\u03b9 \u03c4\u03b7 \u03c3\u03ba\u03b9\u03ac \u03c4\u03bf\u03c5 \u03a3\u03bf\u03c5\u03bb\u03c4\u03c2.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8d708ad e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"8d708ad\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bdaf681 elementor-widget elementor-widget-text-editor\" data-id=\"bdaf681\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u03a0\u03b7\u03b3\u03ae: <span style=\"color: #1151d3;\"><a style=\"color: #1151d3;\" href=\"https:\/\/www.ot.gr\/2024\/09\/09\/diethni\/starbucks-ta-51-simeia-pou-thelei-na-allaksei-o-neos-ceo\/\" target=\"_blank\" rel=\"noopener\">ot.gr<\/a><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u039f \u039c\u03c0\u03c1\u03ac\u03b9\u03b1\u03bd \u039d\u03af\u03ba\u03bf\u03bb \u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b7\u03b3\u03b5\u03c3\u03af\u03b1 \u03c4\u03c9\u03bd Starbucks \u03c5\u03c0\u03cc \u03c4\u03b7 \u03c3\u03ba\u03b9\u03ac \u03c4\u03bf\u03c5 \u03a7\u03ac\u03bf\u03c5\u03b1\u03c1\u03bd\u03c4 \u03a3\u03bf\u03c5\u03bb\u03c4\u03c2, \u03c4\u03b7\u03bd \u03bf\u03c0\u03b9\u03c3\u03b8\u03bf\u03c7\u03ce\u03c1\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03ba\u03b9\u03bd\u03b5\u03b6\u03b9\u03ba\u03ae\u03c2 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b1\u03bc\u03c6\u03b9\u03c3\u03b2\u03ae\u03c4\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03bd\u03ad\u03c9\u03bd &#8211; \u0398\u03b1 \u03c4\u03b1 \u03ba\u03b1\u03c4\u03b1\u03c6\u03ad\u03c1\u03b5\u03b9; \u0395\u03c0\u03b9\u03bc\u03ad\u03bb\u03b5\u03b9\u03b1: \u0391\u03bb\u03b5\u03be\u03ac\u03bd\u03b4\u03c1\u03b1 \u03a0\u03b1\u03c0\u03b1\u03b4\u03b7\u03bc\u03b7\u03c4\u03c1\u03af\u03bf\u03c5 \u039c\u03b5 \u03c4\u03bf\u03bd \u039c\u03c0\u03c1\u03ac\u03b9\u03b1\u03bd \u039d\u03af\u03ba\u03bf\u03bb \u03bd\u03b1 \u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c0\u03bb\u03ad\u03bf\u03bd \u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03bf\u03bd\u03c4\u03bf\u03c2 \u03c3\u03c5\u03bc\u03b2\u03bf\u03cd\u03bb\u03bf\u03c5 \u03c4\u03b7\u03c2 Starbucks \u03c9\u03c2 \u03bc\u03b5\u03c4\u03b1\u03b3\u03c1\u03b1\u03c6\u03ae \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd Chipotle, \u03bf \u03b1\u03bc\u03b5\u03c1\u03b9\u03ba\u03b1\u03bd\u03b9\u03ba\u03cc\u03c2 \u03ba\u03bf\u03bb\u03bf\u03c3\u03c3\u03cc\u03c2 \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c6\u03ad 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\u03c3\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c6\u03b1\u03c3\u03af\u03c3\u03b5\u03b9 \u03c4\u03b9 \u03b8\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03b4\u03c1\u03b1\u03c3\u03c4\u03b7\u03c1\u03b9\u03cc\u03c4\u03b7\u03c4\u03ad\u03c2 \u03c4\u03b7\u03c2 \u03c3\u03c4\u03b7\u03bd \u039a\u03af\u03bd\u03b1. \u0397 Starbucks \u03b5\u03c0\u03ad\u03bb\u03b5\u03be\u03b5 \u03c4\u03bf\u03bd \u039d\u03af\u03ba\u03bf\u03bb \u03c4\u03bf\u03bd \u0391\u03cd\u03b3\u03bf\u03c5\u03c3\u03c4\u03bf \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b1\u03bd\u03b1\u03bb\u03ac\u03b2\u03b5\u03b9 \u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 \u03c4\u03bf\u03c5 \u039b\u03ac\u03be\u03bc\u03b1\u03bd \u039d\u03b1\u03c1\u03b1\u03c3\u03b9\u03bc\u03c7\u03ac\u03bd, \u03bf \u03bf\u03c0\u03bf\u03af\u03bf\u03c2 \u03ba\u03b1\u03c4\u03b5\u03af\u03c7\u03b5 \u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 \u03b1\u03c0\u03cc \u03c4\u03bf\u03bd \u039c\u03ac\u03c1\u03c4\u03b9\u03bf \u03c4\u03bf\u03c5 2023. \u03a9\u03c2 CEO \u03c3\u03c4\u03b7\u03bd Chipotle \u03b1\u03c0\u03cc \u03c4\u03bf 2018, \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03ba\u03b1\u03c4\u03ac\u03c6\u03b5\u03c1\u03b5 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b9\u03c3\u03c4\u03c1\u03ad\u03c8\u03b5\u03b9 \u03c4\u03bf \u03b1\u03c1\u03bd\u03b7\u03c4\u03b9\u03ba\u03cc \u03ba\u03bb\u03af\u03bc\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1 fast-casual \u03bc\u03b5\u03c4\u03ac \u03b1\u03c0\u03cc \u03bc\u03b9\u03b1 \u03c3\u03b5\u03b9\u03c1\u03ac \u03b5\u03c0\u03b9\u03b4\u03b7\u03bc\u03b9\u03ce\u03bd \u03c4\u03c1\u03bf\u03c6\u03b9\u03ba\u03ce\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03b9\u03ce\u03bd \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03b7\u03bd \u03b2\u03b3\u03ac\u03bb\u03b5\u03b9 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03c0\u03b1\u03bd\u03b4\u03b7\u03bc\u03af\u03b1 \u03c7\u03c9\u03c1\u03af\u03c2 \u03c4\u03c1\u03b1\u03b3\u03b9\u03ba\u03ad\u03c2 \u03b1\u03c0\u03ce\u03bb\u03b5\u03b9\u03b5\u03c2.\u03b1\u03bd\u03ae\u03ba\u03b5\u03b9. \u03a4\u03b7\u03bd \u03b7\u03bc\u03ad\u03c1\u03b1 \u03c0\u03bf\u03c5 \u03b7 Starbucks \u03b1\u03bd\u03b1\u03ba\u03bf\u03af\u03bd\u03c9\u03c3\u03b5 \u03c4\u03bf\u03bd \u03b4\u03b9\u03bf\u03c1\u03b9\u03c3\u03bc\u03cc \u03c4\u03bf\u03c5 \u039d\u03af\u03ba\u03bf\u03bb, \u03bf\u03b9 \u03bc\u03b5\u03c4\u03bf\u03c7\u03ad\u03c2 \u03c4\u03b7\u03c2 \u03c3\u03b7\u03bc\u03b5\u03af\u03c9\u03c3\u03b1\u03bd \u03ac\u03bd\u03bf\u03b4\u03bf \u03ac\u03bd\u03c9 \u03c4\u03bf\u03c5 24%, \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b7\u03bc\u03ad\u03c1\u03b1 \u03c0\u03bf\u03c5 \u03b5\u03af\u03c7\u03b5 \u03c0\u03bf\u03c4\u03ad \u03b7 \u03bc\u03b5\u03c4\u03bf\u03c7\u03ae. \u039f\u03b9 \u03b1\u03bd\u03b1\u03bb\u03c5\u03c4\u03ad\u03c2 \u03c4\u03b7\u03c2 Wall Street \u03b5\u03c0\u03b5\u03c5\u03c6\u03b7\u03bc\u03bf\u03cd\u03c3\u03b1\u03bd \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 \u03c4\u03b7\u03bd \u03b5\u03af\u03b4\u03b7\u03c3\u03b7, \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03b7\u03c1\u03af\u03b6\u03bf\u03bd\u03c4\u03ac\u03c2 \u03c4\u03bf\u03bd \u03c9\u03c2 \u00ab\u03bf\u03bd\u03b5\u03b9\u03c1\u03b9\u03ba\u03ae \u03c0\u03c1\u03cc\u03c3\u03bb\u03b7\u03c8\u03b7\u00bb \u03ba\u03b1\u03b9 \u00ab\u03ba\u03bf\u03c1\u03c5\u03c6\u03b1\u03af\u03bf \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03bf\u03bd\u03c4\u03b1 \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03bf \u03b5\u03c3\u03c4\u03b9\u03b1\u03c4\u03bf\u03c1\u03af\u03c9\u03bd\u00bb. \u00ab\u039f \u039c\u03c0\u03c1\u03ac\u03b9\u03b1\u03bd \u03ba\u03b1\u03c4\u03b1\u03bd\u03bf\u03b5\u03af \u03c3\u03b5 \u03b2\u03ac\u03b8\u03bf\u03c2 \u03c4\u03b9\u03c2 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c2, \u03c4\u03b9\u03c2 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1 \u03ba\u03b1\u03b9 \u03ad\u03c7\u03b5\u03b9 \u03b4\u03b9\u03b1\u03c1\u03ba\u03ae \u03b4\u03ad\u03c3\u03bc\u03b5\u03c5\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c5\u03c0\u03bf\u03c3\u03c4\u03ae\u03c1\u03b9\u03be\u03b7 \u03c4\u03c9\u03bd \u03bf\u03bc\u03ac\u03b4\u03c9\u03bd \u03bb\u03b9\u03b1\u03bd\u03b9\u03ba\u03ae\u03c2 \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7\u03c2 \u03c0\u03bf\u03c5 \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03b5\u03c4\u03bf\u03cd\u03bd \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c3\u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1. \u0391\u03bd\u03c5\u03c0\u03bf\u03bc\u03bf\u03bd\u03bf\u03cd\u03bc\u03b5 \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03c6\u03c1\u03ad\u03c3\u03ba\u03b5\u03c2 \u03b9\u03b4\u03ad\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03c6\u03ad\u03c1\u03b5\u03b9 \u03bf \u039c\u03c0\u03c1\u03ac\u03b9\u03b1\u03bd \u03c3\u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03ae \u03bc\u03b1\u03c2\u00bb, \u03b1\u03bd\u03ad\u03c6\u03b5\u03c1\u03b5 \u03c4\u03cc\u03c4\u03b5 \u03b5\u03ba\u03c0\u03c1\u03cc\u03c3\u03c9\u03c0\u03bf\u03c2 \u03c4\u03b7\u03c2 Starbucks \u03c3\u03c4\u03bf CNBC. \u038c\u03c0\u03c9\u03c2 \u03c4\u03bf\u03bd\u03af\u03b6\u03b5\u03b9 \u03c4\u03bf CNBC, \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03c0\u03c1\u03bf\u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf \u03c7\u03ce\u03c1\u03bf \u03c4\u03bf\u03c5 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03ba\u03b1\u03b9 \u03be\u03b5\u03ba\u03af\u03bd\u03b7\u03c3\u03b5 \u03c4\u03b7\u03bd \u03ba\u03b1\u03c1\u03b9\u03ad\u03c1\u03b1 \u03c4\u03bf\u03c5 \u03c3\u03c4\u03b7\u03bd Procter &amp; Gamble. \u03a3\u03c4\u03b7 \u03c3\u03c5\u03bd\u03ad\u03c7\u03b5\u03b9\u03b1 \u03bc\u03b5\u03c4\u03b1\u03ba\u03b9\u03bd\u03ae\u03b8\u03b7\u03ba\u03b5 \u03c3\u03c4\u03b7 Yum Brands \u03c3\u03b5 \u03b4\u03b9\u03ac\u03c6\u03bf\u03c1\u03b5\u03c2 \u03b8\u03ad\u03c3\u03b5\u03b9\u03c2 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba, \u03c0\u03c1\u03bf\u03c4\u03bf\u03cd \u03b1\u03bd\u03ad\u03b2\u03b5\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b7\u03b3\u03b5\u03c3\u03af\u03b1 \u03c4\u03b7\u03c2 Taco Bell. \u0391\u03c5\u03c4\u03ae \u03b7 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03c3\u03c4\u03bf \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03ae\u03c4\u03b1\u03bd \u03c7\u03c1\u03ae\u03c3\u03b9\u03bc\u03b7 \u03cc\u03c4\u03b1\u03bd \u03b5\u03bd\u03c4\u03ac\u03c7\u03b8\u03b7\u03ba\u03b5 \u03c3\u03c4\u03b7\u03bd Chipotle \u03ba\u03b1\u03b9 \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc\u03c4\u03b1\u03c4\u03b1 \u03b8\u03b1 \u03b1\u03c0\u03bf\u03b4\u03b5\u03b9\u03c7\u03b8\u03b5\u03af \u03c0\u03bf\u03bb\u03cd\u03c4\u03b9\u03bc\u03b7 \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7 Starbucks. \u038c\u03bc\u03c9\u03c2, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c4\u03b7 Starbucks, \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03ad\u03c7\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b9\u03bc\u03b5\u03c4\u03c9\u03c0\u03af\u03c3\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03ba\u03b1\u03b9 \u03c0\u03b9\u03bf \u03c0\u03bf\u03bb\u03cd\u03c0\u03bb\u03bf\u03ba\u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd Chipotle. \u039f\u03b9 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b7\u03c2 \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1\u03c2 burrito \u03ad\u03c6\u03c4\u03b1\u03c3\u03b1\u03bd \u03c4\u03b1 9,9 \u03b4\u03b9\u03c3\u03b5\u03ba\u03b1\u03c4\u03bf\u03bc\u03bc\u03cd\u03c1\u03b9\u03b1 \u03b4\u03bf\u03bb\u03ac\u03c1\u03b9\u03b1 \u03c0\u03ad\u03c1\u03c5\u03c3\u03b9 \u2013 \u03b7 Starbucks \u03b5\u03af\u03c7\u03b5 \u03ad\u03c3\u03bf\u03b4\u03b1 36 \u03b4\u03b9\u03c3\u03b5\u03ba\u03b1\u03c4\u03bf\u03bc\u03bc\u03c5\u03c1\u03af\u03c9\u03bd \u03b4\u03bf\u03bb\u03b1\u03c1\u03af\u03c9\u03bd \u03c4\u03bf \u03bf\u03b9\u03ba\u03bf\u03bd\u03bf\u03bc\u03b9\u03ba\u03cc \u03ad\u03c4\u03bf\u03c2 2023. \u039a\u03b1\u03b9 \u03b5\u03bd\u03ce \u03b7 \u03c3\u03c5\u03bd\u03c4\u03c1\u03b9\u03c0\u03c4\u03b9\u03ba\u03ae \u03c0\u03bb\u03b5\u03b9\u03bf\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03c9\u03bd \u03b5\u03c3\u03c4\u03b9\u03b1\u03c4\u03bf\u03c1\u03af\u03c9\u03bd \u03c4\u03b7\u03c2 Chipotle \u03b2\u03c1\u03af\u03c3\u03ba\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b9\u03c2 \u0397\u03a0\u0391, \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b1 \u03bc\u03b9\u03c3\u03ac \u03ba\u03b1\u03c6\u03ad \u03c4\u03b7\u03c2 Starbucks \u03b2\u03c1\u03af\u03c3\u03ba\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b5\u03ba\u03c4\u03cc\u03c2 \u03c4\u03b7\u03c2 \u0392\u03cc\u03c1\u03b5\u03b9\u03b1\u03c2 \u0391\u03bc\u03b5\u03c1\u03b9\u03ba\u03ae\u03c2. \u0397 \u03b2\u03b5\u03bb\u03c4\u03af\u03c9\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1\u03c2 \u03c4\u03b7\u03c2 Starbucks \u03b4\u03b5\u03bd \u03b8\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03cd\u03ba\u03bf\u03bb\u03b7. \u039f \u03bd\u03ad\u03bf\u03c2 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03c9\u03bd \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03cc\u03c2 \u03c4\u03b7\u03c2 \u03b1\u03bd\u03b1\u03bc\u03ad\u03bd\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 \u03bc\u03bf\u03b9\u03c1\u03b1\u03c3\u03c4\u03b5\u03af \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03bb\u03b5\u03c0\u03c4\u03bf\u03bc\u03ad\u03c1\u03b5\u03b9\u03b5\u03c2 \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ac \u03bc\u03b5 \u03c4\u03b1 \u03c3\u03c7\u03ad\u03b4\u03b9\u03ac \u03c4\u03bf\u03c5 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1 \u03ba\u03b1\u03c4\u03ac \u03c4\u03b7\u03bd \u03ba\u03bb\u03ae\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03ba\u03ad\u03c1\u03b4\u03b7 \u03c4\u03bf\u03c5 \u03c4\u03ad\u03c4\u03b1\u03c1\u03c4\u03bf\u03c5 \u03c4\u03c1\u03b9\u03bc\u03ae\u03bd\u03bf\u03c5 \u03c4\u03b7\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2, \u03b7 \u03bf\u03c0\u03bf\u03af\u03b1 \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc\u03c4\u03b1\u03c4\u03b1 \u03b8\u03b1 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03b8\u03b5\u03af \u03c3\u03c4\u03b1 \u03c4\u03ad\u03bb\u03b7 \u039f\u03ba\u03c4\u03c9\u03b2\u03c1\u03af\u03bf\u03c5. \u03a4\u03b9 \u03b8\u03ad\u03bb\u03b5\u03b9 \u03bd\u03b1 \u03b4\u03b9\u03bf\u03c1\u03b8\u03ce\u03c3\u03b5\u03b9 \u03bf \u039d\u03af\u03ba\u03bf\u03bb; \u0397 \u03b5\u03c0\u03b9\u03c1\u03c1\u03bf\u03ae \u03c4\u03bf\u03c5 \u03a3\u03bf\u03c5\u03bb\u03c4\u03c2 \u03ad\u03c7\u03b5\u03b9 \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03b7\u03b8\u03b5\u03af \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03c0\u03c1\u03bf\u03b2\u03bb\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b4\u03b9\u03b1\u03b4\u03bf\u03c7\u03ae\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2, \u03c0\u03b1\u03c1\u03cc\u03bc\u03bf\u03b9\u03b1 \u03bc\u03b5 \u03b5\u03ba\u03b5\u03af\u03bd\u03b1 \u03c4\u03b7\u03c2 Disney. \u039a\u03b1\u03b9 \u03c0\u03b1\u03c1\u03ac \u03c4\u03b7 \u03c3\u03c5\u03bd\u03c4\u03b1\u03be\u03b9\u03bf\u03b4\u03cc\u03c4\u03b7\u03c3\u03ae \u03c4\u03bf\u03c5, \u03bf\u03b9 \u03b5\u03c0\u03b5\u03bd\u03b4\u03c5\u03c4\u03ad\u03c2 \u03c0\u03b1\u03c1\u03b1\u03bc\u03ad\u03bd\u03bf\u03c5\u03bd \u03b1\u03bd\u03ae\u03c3\u03c5\u03c7\u03bf\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03b5\u03c0\u03af\u03c0\u03b5\u03b4\u03bf \u03b5\u03bc\u03c0\u03bb\u03bf\u03ba\u03ae\u03c2 \u03c4\u03bf\u03c5 \u03c3\u03c4\u03b7\u03bd \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1, \u03b1\u03c3\u03ba\u03ce\u03bd\u03c4\u03b1\u03c2 \u03c0\u03b9\u03ad\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c4\u03b7 \u03bc\u03b5\u03c4\u03bf\u03c7\u03ae. Starbucks: \u0391\u03bd\u03b1\u03b6\u03b7\u03c4\u03ce\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b7 \u03c7\u03b1\u03bc\u03ad\u03bd\u03b7 \u03b1\u03be\u03af\u03b1\u0391\u03c1\u03c7\u03b9\u03ba\u03ac, \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b2\u03c1\u03b5\u03b9 \u03c4\u03c1\u03cc\u03c0\u03bf \u03bd\u03b1 \u03bc\u03b5\u03b9\u03ce\u03c3\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03c4\u03b9\u03bc\u03ad\u03c2 \u03ae \u03bd\u03b1 \u03c0\u03b5\u03af\u03c3\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03c0\u03c9\u03c2 \u03ad\u03bd\u03b1 latte \u03b1\u03be\u03af\u03b6\u03b5\u03b9 6 \u03b4\u03bf\u03bb\u03ac\u03c1\u03b9\u03b1. \u038c\u03c0\u03c9\u03c2 \u03bf\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b5\u03c2 \u03b5\u03c3\u03c4\u03b9\u03b1\u03c4\u03bf\u03c1\u03af\u03c9\u03bd, \u03ad\u03c4\u03c3\u03b9 \u03ba\u03b1\u03b9 \u03b7 Starbucks 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\u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u03c3\u03c0\u03b9\u03c4\u03b9\u03bf\u03cd \u03ba\u03b1\u03b9 \u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2, \u03c0\u03c1\u03bf\u03c3\u03b8\u03ad\u03c4\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c3\u03c4\u03b7\u03bd \u03ba\u03c1\u03af\u03c3\u03b7 \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2 \u03c4\u03b7\u03c2 \u03bc\u03ac\u03c1\u03ba\u03b1\u03c2. \u03a5\u03c0\u03bf\u03c4\u03bf\u03bd\u03b9\u03ba\u03ae \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1\u03a4\u03bf pumpkin spice latte, \u03ad\u03bd\u03b1 \u03b4\u03b9\u03b1\u03c7\u03c1\u03bf\u03bd\u03b9\u03ba\u03cc best<\/p>\n","protected":false},"author":1,"featured_media":6764,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Starbucks: \u03a4\u03b1 5+1 \u03c3\u03b7\u03bc\u03b5\u03af\u03b1 \u03c0\u03bf\u03c5 \u03b8\u03ad\u03bb\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03bb\u03bb\u03ac\u03be\u03b5\u03b9 \u03bf \u03bd\u03ad\u03bf\u03c2 CEO - marketinsiders.gr<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/marketinsiders.gr\/?p=6762\" \/>\n<meta property=\"og:locale\" content=\"el_GR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Starbucks: \u03a4\u03b1 5+1 \u03c3\u03b7\u03bc\u03b5\u03af\u03b1 \u03c0\u03bf\u03c5 \u03b8\u03ad\u03bb\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03bb\u03bb\u03ac\u03be\u03b5\u03b9 \u03bf \u03bd\u03ad\u03bf\u03c2 CEO - marketinsiders.gr\" \/>\n<meta property=\"og:description\" content=\"\u039f \u039c\u03c0\u03c1\u03ac\u03b9\u03b1\u03bd \u039d\u03af\u03ba\u03bf\u03bb \u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c4\u03b7\u03bd 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\u03c0\u03bf\u03bb\u03c5\u03c0\u03cc\u03b8\u03b7\u03c4\u03b7 \u03b5\u03c0\u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ac, \u03b7 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03b4\u03c1\u03b1\u03c3\u03c4\u03b7\u03c1\u03b9\u03cc\u03c4\u03b7\u03c4\u03ad\u03c2 \u03c4\u03b7\u03c2, \u03bd\u03b1 \u03b2\u03c1\u03b5\u03b9 \u03c4\u03b7\u03bd \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03bf\u03c5 \u03b5\u03bc\u03c0\u03bf\u03c1\u03b9\u03ba\u03bf\u03cd \u03c4\u03b7\u03c2 \u03c3\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c6\u03b1\u03c3\u03af\u03c3\u03b5\u03b9 \u03c4\u03b9 \u03b8\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03b4\u03c1\u03b1\u03c3\u03c4\u03b7\u03c1\u03b9\u03cc\u03c4\u03b7\u03c4\u03ad\u03c2 \u03c4\u03b7\u03c2 \u03c3\u03c4\u03b7\u03bd \u039a\u03af\u03bd\u03b1. \u0397 Starbucks \u03b5\u03c0\u03ad\u03bb\u03b5\u03be\u03b5 \u03c4\u03bf\u03bd \u039d\u03af\u03ba\u03bf\u03bb \u03c4\u03bf\u03bd \u0391\u03cd\u03b3\u03bf\u03c5\u03c3\u03c4\u03bf \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b1\u03bd\u03b1\u03bb\u03ac\u03b2\u03b5\u03b9 \u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 \u03c4\u03bf\u03c5 \u039b\u03ac\u03be\u03bc\u03b1\u03bd \u039d\u03b1\u03c1\u03b1\u03c3\u03b9\u03bc\u03c7\u03ac\u03bd, \u03bf \u03bf\u03c0\u03bf\u03af\u03bf\u03c2 \u03ba\u03b1\u03c4\u03b5\u03af\u03c7\u03b5 \u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 \u03b1\u03c0\u03cc \u03c4\u03bf\u03bd \u039c\u03ac\u03c1\u03c4\u03b9\u03bf \u03c4\u03bf\u03c5 2023. \u03a9\u03c2 CEO \u03c3\u03c4\u03b7\u03bd Chipotle \u03b1\u03c0\u03cc \u03c4\u03bf 2018, \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03ba\u03b1\u03c4\u03ac\u03c6\u03b5\u03c1\u03b5 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b9\u03c3\u03c4\u03c1\u03ad\u03c8\u03b5\u03b9 \u03c4\u03bf \u03b1\u03c1\u03bd\u03b7\u03c4\u03b9\u03ba\u03cc \u03ba\u03bb\u03af\u03bc\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1 fast-casual \u03bc\u03b5\u03c4\u03ac \u03b1\u03c0\u03cc \u03bc\u03b9\u03b1 \u03c3\u03b5\u03b9\u03c1\u03ac \u03b5\u03c0\u03b9\u03b4\u03b7\u03bc\u03b9\u03ce\u03bd \u03c4\u03c1\u03bf\u03c6\u03b9\u03ba\u03ce\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03b9\u03ce\u03bd \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03b7\u03bd \u03b2\u03b3\u03ac\u03bb\u03b5\u03b9 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03c0\u03b1\u03bd\u03b4\u03b7\u03bc\u03af\u03b1 \u03c7\u03c9\u03c1\u03af\u03c2 \u03c4\u03c1\u03b1\u03b3\u03b9\u03ba\u03ad\u03c2 \u03b1\u03c0\u03ce\u03bb\u03b5\u03b9\u03b5\u03c2.\u03b1\u03bd\u03ae\u03ba\u03b5\u03b9. \u03a4\u03b7\u03bd \u03b7\u03bc\u03ad\u03c1\u03b1 \u03c0\u03bf\u03c5 \u03b7 Starbucks \u03b1\u03bd\u03b1\u03ba\u03bf\u03af\u03bd\u03c9\u03c3\u03b5 \u03c4\u03bf\u03bd \u03b4\u03b9\u03bf\u03c1\u03b9\u03c3\u03bc\u03cc \u03c4\u03bf\u03c5 \u039d\u03af\u03ba\u03bf\u03bb, \u03bf\u03b9 \u03bc\u03b5\u03c4\u03bf\u03c7\u03ad\u03c2 \u03c4\u03b7\u03c2 \u03c3\u03b7\u03bc\u03b5\u03af\u03c9\u03c3\u03b1\u03bd \u03ac\u03bd\u03bf\u03b4\u03bf \u03ac\u03bd\u03c9 \u03c4\u03bf\u03c5 24%, \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b7\u03bc\u03ad\u03c1\u03b1 \u03c0\u03bf\u03c5 \u03b5\u03af\u03c7\u03b5 \u03c0\u03bf\u03c4\u03ad \u03b7 \u03bc\u03b5\u03c4\u03bf\u03c7\u03ae. \u039f\u03b9 \u03b1\u03bd\u03b1\u03bb\u03c5\u03c4\u03ad\u03c2 \u03c4\u03b7\u03c2 Wall Street \u03b5\u03c0\u03b5\u03c5\u03c6\u03b7\u03bc\u03bf\u03cd\u03c3\u03b1\u03bd \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 \u03c4\u03b7\u03bd \u03b5\u03af\u03b4\u03b7\u03c3\u03b7, \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03b7\u03c1\u03af\u03b6\u03bf\u03bd\u03c4\u03ac\u03c2 \u03c4\u03bf\u03bd \u03c9\u03c2 \u00ab\u03bf\u03bd\u03b5\u03b9\u03c1\u03b9\u03ba\u03ae \u03c0\u03c1\u03cc\u03c3\u03bb\u03b7\u03c8\u03b7\u00bb \u03ba\u03b1\u03b9 \u00ab\u03ba\u03bf\u03c1\u03c5\u03c6\u03b1\u03af\u03bf \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03bf\u03bd\u03c4\u03b1 \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03bf \u03b5\u03c3\u03c4\u03b9\u03b1\u03c4\u03bf\u03c1\u03af\u03c9\u03bd\u00bb. \u00ab\u039f \u039c\u03c0\u03c1\u03ac\u03b9\u03b1\u03bd \u03ba\u03b1\u03c4\u03b1\u03bd\u03bf\u03b5\u03af \u03c3\u03b5 \u03b2\u03ac\u03b8\u03bf\u03c2 \u03c4\u03b9\u03c2 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c2, \u03c4\u03b9\u03c2 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1 \u03ba\u03b1\u03b9 \u03ad\u03c7\u03b5\u03b9 \u03b4\u03b9\u03b1\u03c1\u03ba\u03ae \u03b4\u03ad\u03c3\u03bc\u03b5\u03c5\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c5\u03c0\u03bf\u03c3\u03c4\u03ae\u03c1\u03b9\u03be\u03b7 \u03c4\u03c9\u03bd \u03bf\u03bc\u03ac\u03b4\u03c9\u03bd \u03bb\u03b9\u03b1\u03bd\u03b9\u03ba\u03ae\u03c2 \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7\u03c2 \u03c0\u03bf\u03c5 \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03b5\u03c4\u03bf\u03cd\u03bd \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c3\u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1. \u0391\u03bd\u03c5\u03c0\u03bf\u03bc\u03bf\u03bd\u03bf\u03cd\u03bc\u03b5 \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03c6\u03c1\u03ad\u03c3\u03ba\u03b5\u03c2 \u03b9\u03b4\u03ad\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03c6\u03ad\u03c1\u03b5\u03b9 \u03bf \u039c\u03c0\u03c1\u03ac\u03b9\u03b1\u03bd \u03c3\u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03ae \u03bc\u03b1\u03c2\u00bb, \u03b1\u03bd\u03ad\u03c6\u03b5\u03c1\u03b5 \u03c4\u03cc\u03c4\u03b5 \u03b5\u03ba\u03c0\u03c1\u03cc\u03c3\u03c9\u03c0\u03bf\u03c2 \u03c4\u03b7\u03c2 Starbucks \u03c3\u03c4\u03bf CNBC. \u038c\u03c0\u03c9\u03c2 \u03c4\u03bf\u03bd\u03af\u03b6\u03b5\u03b9 \u03c4\u03bf CNBC, \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03c0\u03c1\u03bf\u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf \u03c7\u03ce\u03c1\u03bf \u03c4\u03bf\u03c5 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03ba\u03b1\u03b9 \u03be\u03b5\u03ba\u03af\u03bd\u03b7\u03c3\u03b5 \u03c4\u03b7\u03bd \u03ba\u03b1\u03c1\u03b9\u03ad\u03c1\u03b1 \u03c4\u03bf\u03c5 \u03c3\u03c4\u03b7\u03bd Procter &amp; Gamble. \u03a3\u03c4\u03b7 \u03c3\u03c5\u03bd\u03ad\u03c7\u03b5\u03b9\u03b1 \u03bc\u03b5\u03c4\u03b1\u03ba\u03b9\u03bd\u03ae\u03b8\u03b7\u03ba\u03b5 \u03c3\u03c4\u03b7 Yum Brands \u03c3\u03b5 \u03b4\u03b9\u03ac\u03c6\u03bf\u03c1\u03b5\u03c2 \u03b8\u03ad\u03c3\u03b5\u03b9\u03c2 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba, \u03c0\u03c1\u03bf\u03c4\u03bf\u03cd \u03b1\u03bd\u03ad\u03b2\u03b5\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b7\u03b3\u03b5\u03c3\u03af\u03b1 \u03c4\u03b7\u03c2 Taco Bell. \u0391\u03c5\u03c4\u03ae \u03b7 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03c3\u03c4\u03bf \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03ae\u03c4\u03b1\u03bd \u03c7\u03c1\u03ae\u03c3\u03b9\u03bc\u03b7 \u03cc\u03c4\u03b1\u03bd \u03b5\u03bd\u03c4\u03ac\u03c7\u03b8\u03b7\u03ba\u03b5 \u03c3\u03c4\u03b7\u03bd Chipotle \u03ba\u03b1\u03b9 \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc\u03c4\u03b1\u03c4\u03b1 \u03b8\u03b1 \u03b1\u03c0\u03bf\u03b4\u03b5\u03b9\u03c7\u03b8\u03b5\u03af \u03c0\u03bf\u03bb\u03cd\u03c4\u03b9\u03bc\u03b7 \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7 Starbucks. \u038c\u03bc\u03c9\u03c2, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c4\u03b7 Starbucks, \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03ad\u03c7\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b9\u03bc\u03b5\u03c4\u03c9\u03c0\u03af\u03c3\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03ba\u03b1\u03b9 \u03c0\u03b9\u03bf \u03c0\u03bf\u03bb\u03cd\u03c0\u03bb\u03bf\u03ba\u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd Chipotle. \u039f\u03b9 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b7\u03c2 \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1\u03c2 burrito \u03ad\u03c6\u03c4\u03b1\u03c3\u03b1\u03bd \u03c4\u03b1 9,9 \u03b4\u03b9\u03c3\u03b5\u03ba\u03b1\u03c4\u03bf\u03bc\u03bc\u03cd\u03c1\u03b9\u03b1 \u03b4\u03bf\u03bb\u03ac\u03c1\u03b9\u03b1 \u03c0\u03ad\u03c1\u03c5\u03c3\u03b9 \u2013 \u03b7 Starbucks \u03b5\u03af\u03c7\u03b5 \u03ad\u03c3\u03bf\u03b4\u03b1 36 \u03b4\u03b9\u03c3\u03b5\u03ba\u03b1\u03c4\u03bf\u03bc\u03bc\u03c5\u03c1\u03af\u03c9\u03bd \u03b4\u03bf\u03bb\u03b1\u03c1\u03af\u03c9\u03bd \u03c4\u03bf \u03bf\u03b9\u03ba\u03bf\u03bd\u03bf\u03bc\u03b9\u03ba\u03cc \u03ad\u03c4\u03bf\u03c2 2023. \u039a\u03b1\u03b9 \u03b5\u03bd\u03ce \u03b7 \u03c3\u03c5\u03bd\u03c4\u03c1\u03b9\u03c0\u03c4\u03b9\u03ba\u03ae \u03c0\u03bb\u03b5\u03b9\u03bf\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03c9\u03bd \u03b5\u03c3\u03c4\u03b9\u03b1\u03c4\u03bf\u03c1\u03af\u03c9\u03bd 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\u03c3\u03c4\u03c1\u03bf\u03c6\u03ae \u03c3\u03c4\u03b7\u03bd \u03c0\u03b1\u03c1\u03b1\u03b3\u03b3\u03b5\u03bb\u03af\u03b1 \u03bc\u03ad\u03c3\u03c9 \u03ba\u03b9\u03bd\u03b7\u03c4\u03bf\u03cd \u03ad\u03c7\u03b5\u03b9 \u03c5\u03c0\u03bf\u03bd\u03bf\u03bc\u03b5\u03cd\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03c4\u03c9\u03bd Starbucks \u03c3\u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03c9\u03c2 \u03b1\u03c5\u03c4\u03cc \u03c0\u03bf\u03c5 \u03bf \u03bc\u03b1\u03ba\u03c1\u03bf\u03c7\u03c1\u03cc\u03bd\u03b9\u03bf\u03c2 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03c9\u03bd \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03bf\u03c2 \u03a7\u03ac\u03bf\u03c5\u03b1\u03c1\u03bd\u03c4 \u03a3\u03bf\u03c5\u03bb\u03c4\u03c2 \u03b5\u03af\u03c7\u03b5 \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03b7\u03c1\u03af\u03c3\u03b5\u03b9 \u03c9\u03c2 \u00ab\u03c4\u03c1\u03af\u03c4\u03bf \u03bc\u03ad\u03c1\u03bf\u03c2\u00bb 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\u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c0\u03bb\u03ad\u03bf\u03bd \u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03bf\u03bd\u03c4\u03bf\u03c2 \u03c3\u03c5\u03bc\u03b2\u03bf\u03cd\u03bb\u03bf\u03c5 \u03c4\u03b7\u03c2 Starbucks \u03c9\u03c2 \u03bc\u03b5\u03c4\u03b1\u03b3\u03c1\u03b1\u03c6\u03ae \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd Chipotle, \u03bf \u03b1\u03bc\u03b5\u03c1\u03b9\u03ba\u03b1\u03bd\u03b9\u03ba\u03cc\u03c2 \u03ba\u03bf\u03bb\u03bf\u03c3\u03c3\u03cc\u03c2 \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c6\u03ad \u03c6\u03b9\u03bb\u03bf\u03b4\u03bf\u03be\u03b5\u03af \u03bd\u03b1 \u03b4\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b1\u03bd\u03ac\u03c4\u03b1\u03c3\u03b7 \u03c4\u03c9\u03bd \u03ba\u03b5\u03c1\u03b4\u03ce\u03bd \u03ba\u03b1\u03b9 \u03c4\u03b7\u03c2 \u03bc\u03b5\u03c4\u03bf\u03c7\u03ae\u03c2 \u03c4\u03bf\u03c5. \u0393\u03b9\u03b1 \u03c4\u03b7\u03bd 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\u0397 Starbucks \u03b5\u03c0\u03ad\u03bb\u03b5\u03be\u03b5 \u03c4\u03bf\u03bd \u039d\u03af\u03ba\u03bf\u03bb \u03c4\u03bf\u03bd \u0391\u03cd\u03b3\u03bf\u03c5\u03c3\u03c4\u03bf \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b1\u03bd\u03b1\u03bb\u03ac\u03b2\u03b5\u03b9 \u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 \u03c4\u03bf\u03c5 \u039b\u03ac\u03be\u03bc\u03b1\u03bd \u039d\u03b1\u03c1\u03b1\u03c3\u03b9\u03bc\u03c7\u03ac\u03bd, \u03bf \u03bf\u03c0\u03bf\u03af\u03bf\u03c2 \u03ba\u03b1\u03c4\u03b5\u03af\u03c7\u03b5 \u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 \u03b1\u03c0\u03cc \u03c4\u03bf\u03bd \u039c\u03ac\u03c1\u03c4\u03b9\u03bf \u03c4\u03bf\u03c5 2023. \u03a9\u03c2 CEO \u03c3\u03c4\u03b7\u03bd Chipotle \u03b1\u03c0\u03cc \u03c4\u03bf 2018, \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03ba\u03b1\u03c4\u03ac\u03c6\u03b5\u03c1\u03b5 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b9\u03c3\u03c4\u03c1\u03ad\u03c8\u03b5\u03b9 \u03c4\u03bf \u03b1\u03c1\u03bd\u03b7\u03c4\u03b9\u03ba\u03cc \u03ba\u03bb\u03af\u03bc\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1 fast-casual \u03bc\u03b5\u03c4\u03ac \u03b1\u03c0\u03cc \u03bc\u03b9\u03b1 \u03c3\u03b5\u03b9\u03c1\u03ac \u03b5\u03c0\u03b9\u03b4\u03b7\u03bc\u03b9\u03ce\u03bd \u03c4\u03c1\u03bf\u03c6\u03b9\u03ba\u03ce\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03b9\u03ce\u03bd \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03b7\u03bd \u03b2\u03b3\u03ac\u03bb\u03b5\u03b9 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03c0\u03b1\u03bd\u03b4\u03b7\u03bc\u03af\u03b1 \u03c7\u03c9\u03c1\u03af\u03c2 \u03c4\u03c1\u03b1\u03b3\u03b9\u03ba\u03ad\u03c2 \u03b1\u03c0\u03ce\u03bb\u03b5\u03b9\u03b5\u03c2.\u03b1\u03bd\u03ae\u03ba\u03b5\u03b9. \u03a4\u03b7\u03bd \u03b7\u03bc\u03ad\u03c1\u03b1 \u03c0\u03bf\u03c5 \u03b7 Starbucks \u03b1\u03bd\u03b1\u03ba\u03bf\u03af\u03bd\u03c9\u03c3\u03b5 \u03c4\u03bf\u03bd \u03b4\u03b9\u03bf\u03c1\u03b9\u03c3\u03bc\u03cc \u03c4\u03bf\u03c5 \u039d\u03af\u03ba\u03bf\u03bb, \u03bf\u03b9 \u03bc\u03b5\u03c4\u03bf\u03c7\u03ad\u03c2 \u03c4\u03b7\u03c2 \u03c3\u03b7\u03bc\u03b5\u03af\u03c9\u03c3\u03b1\u03bd \u03ac\u03bd\u03bf\u03b4\u03bf \u03ac\u03bd\u03c9 \u03c4\u03bf\u03c5 24%, \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b7\u03bc\u03ad\u03c1\u03b1 \u03c0\u03bf\u03c5 \u03b5\u03af\u03c7\u03b5 \u03c0\u03bf\u03c4\u03ad \u03b7 \u03bc\u03b5\u03c4\u03bf\u03c7\u03ae. \u039f\u03b9 \u03b1\u03bd\u03b1\u03bb\u03c5\u03c4\u03ad\u03c2 \u03c4\u03b7\u03c2 Wall Street \u03b5\u03c0\u03b5\u03c5\u03c6\u03b7\u03bc\u03bf\u03cd\u03c3\u03b1\u03bd \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 \u03c4\u03b7\u03bd \u03b5\u03af\u03b4\u03b7\u03c3\u03b7, \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03b7\u03c1\u03af\u03b6\u03bf\u03bd\u03c4\u03ac\u03c2 \u03c4\u03bf\u03bd \u03c9\u03c2 \u00ab\u03bf\u03bd\u03b5\u03b9\u03c1\u03b9\u03ba\u03ae \u03c0\u03c1\u03cc\u03c3\u03bb\u03b7\u03c8\u03b7\u00bb \u03ba\u03b1\u03b9 \u00ab\u03ba\u03bf\u03c1\u03c5\u03c6\u03b1\u03af\u03bf \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03bf\u03bd\u03c4\u03b1 \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03bf \u03b5\u03c3\u03c4\u03b9\u03b1\u03c4\u03bf\u03c1\u03af\u03c9\u03bd\u00bb. \u00ab\u039f \u039c\u03c0\u03c1\u03ac\u03b9\u03b1\u03bd \u03ba\u03b1\u03c4\u03b1\u03bd\u03bf\u03b5\u03af \u03c3\u03b5 \u03b2\u03ac\u03b8\u03bf\u03c2 \u03c4\u03b9\u03c2 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c2, \u03c4\u03b9\u03c2 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1 \u03ba\u03b1\u03b9 \u03ad\u03c7\u03b5\u03b9 \u03b4\u03b9\u03b1\u03c1\u03ba\u03ae \u03b4\u03ad\u03c3\u03bc\u03b5\u03c5\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c5\u03c0\u03bf\u03c3\u03c4\u03ae\u03c1\u03b9\u03be\u03b7 \u03c4\u03c9\u03bd \u03bf\u03bc\u03ac\u03b4\u03c9\u03bd \u03bb\u03b9\u03b1\u03bd\u03b9\u03ba\u03ae\u03c2 \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7\u03c2 \u03c0\u03bf\u03c5 \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03b5\u03c4\u03bf\u03cd\u03bd \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c3\u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1. \u0391\u03bd\u03c5\u03c0\u03bf\u03bc\u03bf\u03bd\u03bf\u03cd\u03bc\u03b5 \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03c6\u03c1\u03ad\u03c3\u03ba\u03b5\u03c2 \u03b9\u03b4\u03ad\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03c6\u03ad\u03c1\u03b5\u03b9 \u03bf \u039c\u03c0\u03c1\u03ac\u03b9\u03b1\u03bd \u03c3\u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03ae \u03bc\u03b1\u03c2\u00bb, \u03b1\u03bd\u03ad\u03c6\u03b5\u03c1\u03b5 \u03c4\u03cc\u03c4\u03b5 \u03b5\u03ba\u03c0\u03c1\u03cc\u03c3\u03c9\u03c0\u03bf\u03c2 \u03c4\u03b7\u03c2 Starbucks \u03c3\u03c4\u03bf CNBC. \u038c\u03c0\u03c9\u03c2 \u03c4\u03bf\u03bd\u03af\u03b6\u03b5\u03b9 \u03c4\u03bf CNBC, \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03c0\u03c1\u03bf\u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf \u03c7\u03ce\u03c1\u03bf \u03c4\u03bf\u03c5 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03ba\u03b1\u03b9 \u03be\u03b5\u03ba\u03af\u03bd\u03b7\u03c3\u03b5 \u03c4\u03b7\u03bd \u03ba\u03b1\u03c1\u03b9\u03ad\u03c1\u03b1 \u03c4\u03bf\u03c5 \u03c3\u03c4\u03b7\u03bd Procter &amp; Gamble. \u03a3\u03c4\u03b7 \u03c3\u03c5\u03bd\u03ad\u03c7\u03b5\u03b9\u03b1 \u03bc\u03b5\u03c4\u03b1\u03ba\u03b9\u03bd\u03ae\u03b8\u03b7\u03ba\u03b5 \u03c3\u03c4\u03b7 Yum Brands \u03c3\u03b5 \u03b4\u03b9\u03ac\u03c6\u03bf\u03c1\u03b5\u03c2 \u03b8\u03ad\u03c3\u03b5\u03b9\u03c2 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba, \u03c0\u03c1\u03bf\u03c4\u03bf\u03cd \u03b1\u03bd\u03ad\u03b2\u03b5\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b7\u03b3\u03b5\u03c3\u03af\u03b1 \u03c4\u03b7\u03c2 Taco Bell. \u0391\u03c5\u03c4\u03ae \u03b7 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03c3\u03c4\u03bf \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03ae\u03c4\u03b1\u03bd \u03c7\u03c1\u03ae\u03c3\u03b9\u03bc\u03b7 \u03cc\u03c4\u03b1\u03bd \u03b5\u03bd\u03c4\u03ac\u03c7\u03b8\u03b7\u03ba\u03b5 \u03c3\u03c4\u03b7\u03bd Chipotle \u03ba\u03b1\u03b9 \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc\u03c4\u03b1\u03c4\u03b1 \u03b8\u03b1 \u03b1\u03c0\u03bf\u03b4\u03b5\u03b9\u03c7\u03b8\u03b5\u03af \u03c0\u03bf\u03bb\u03cd\u03c4\u03b9\u03bc\u03b7 \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7 Starbucks. \u038c\u03bc\u03c9\u03c2, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c4\u03b7 Starbucks, \u03bf \u039d\u03af\u03ba\u03bf\u03bb \u03ad\u03c7\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b9\u03bc\u03b5\u03c4\u03c9\u03c0\u03af\u03c3\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03ba\u03b1\u03b9 \u03c0\u03b9\u03bf \u03c0\u03bf\u03bb\u03cd\u03c0\u03bb\u03bf\u03ba\u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd Chipotle. \u039f\u03b9 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b7\u03c2 \u03b1\u03bb\u03c5\u03c3\u03af\u03b4\u03b1\u03c2 burrito \u03ad\u03c6\u03c4\u03b1\u03c3\u03b1\u03bd \u03c4\u03b1 9,9 \u03b4\u03b9\u03c3\u03b5\u03ba\u03b1\u03c4\u03bf\u03bc\u03bc\u03cd\u03c1\u03b9\u03b1 \u03b4\u03bf\u03bb\u03ac\u03c1\u03b9\u03b1 \u03c0\u03ad\u03c1\u03c5\u03c3\u03b9 \u2013 \u03b7 Starbucks \u03b5\u03af\u03c7\u03b5 \u03ad\u03c3\u03bf\u03b4\u03b1 36 \u03b4\u03b9\u03c3\u03b5\u03ba\u03b1\u03c4\u03bf\u03bc\u03bc\u03c5\u03c1\u03af\u03c9\u03bd \u03b4\u03bf\u03bb\u03b1\u03c1\u03af\u03c9\u03bd \u03c4\u03bf \u03bf\u03b9\u03ba\u03bf\u03bd\u03bf\u03bc\u03b9\u03ba\u03cc \u03ad\u03c4\u03bf\u03c2 2023. \u039a\u03b1\u03b9 \u03b5\u03bd\u03ce \u03b7 \u03c3\u03c5\u03bd\u03c4\u03c1\u03b9\u03c0\u03c4\u03b9\u03ba\u03ae \u03c0\u03bb\u03b5\u03b9\u03bf\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03c9\u03bd \u03b5\u03c3\u03c4\u03b9\u03b1\u03c4\u03bf\u03c1\u03af\u03c9\u03bd \u03c4\u03b7\u03c2 Chipotle \u03b2\u03c1\u03af\u03c3\u03ba\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b9\u03c2 \u0397\u03a0\u0391, \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b1 \u03bc\u03b9\u03c3\u03ac \u03ba\u03b1\u03c6\u03ad \u03c4\u03b7\u03c2 Starbucks \u03b2\u03c1\u03af\u03c3\u03ba\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b5\u03ba\u03c4\u03cc\u03c2 \u03c4\u03b7\u03c2 \u0392\u03cc\u03c1\u03b5\u03b9\u03b1\u03c2 \u0391\u03bc\u03b5\u03c1\u03b9\u03ba\u03ae\u03c2. \u0397 \u03b2\u03b5\u03bb\u03c4\u03af\u03c9\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1\u03c2 \u03c4\u03b7\u03c2 Starbucks \u03b4\u03b5\u03bd \u03b8\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03cd\u03ba\u03bf\u03bb\u03b7. \u039f \u03bd\u03ad\u03bf\u03c2 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03c9\u03bd \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03cc\u03c2 \u03c4\u03b7\u03c2 \u03b1\u03bd\u03b1\u03bc\u03ad\u03bd\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 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\u03ad\u03c7\u03b5\u03b9 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03c4\u03b9\u03bc\u03ad\u03c2 \u03c4\u03b7\u03c2 \u03c4\u03b1 \u03c4\u03b5\u03bb\u03b5\u03c5\u03c4\u03b1\u03af\u03b1 \u03c7\u03c1\u03cc\u03bd\u03b9\u03b1 \u03c9\u03c2 \u03b1\u03c0\u03ac\u03bd\u03c4\u03b7\u03c3\u03b7 \u03c3\u03c4\u03bf\u03bd \u03c0\u03bb\u03b7\u03b8\u03c9\u03c1\u03b9\u03c3\u03bc\u03cc. \u039a\u03b9 \u03b5\u03bd\u03ce \u03c0\u03ad\u03c1\u03c5\u03c3\u03b9, \u03c6\u03ac\u03bd\u03b7\u03ba\u03b5 \u03cc\u03c4\u03b9 \u03bf \u03b3\u03af\u03b3\u03b1\u03bd\u03c4\u03b1\u03c2 \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c6\u03ad \u03ba\u03b1\u03c4\u03ac\u03c6\u03b5\u03c1\u03b5 \u03bd\u03b1 \u03c4\u03b7 \u03b3\u03bb\u03b9\u03c4\u03ce\u03c3\u03b5\u03b9, \u03c4\u03b1 \u03b4\u03cd\u03bf \u03c4\u03b5\u03bb\u03b5\u03c5\u03c4\u03b1\u03af\u03b1 \u03c4\u03c1\u03af\u03bc\u03b7\u03bd\u03b1 \u03ad\u03b4\u03b5\u03b9\u03be\u03b1\u03bd \u03cc\u03c4\u03b9 \u03bf\u03b9 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 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